VP of Marketing
PlanITROI - Youngsville, NC
Hiring: VP of Marketing Company: PlanITROI Location: Youngsville, NC Job Posted Time: 2026-09-10 12:38:56 Target Skills & Keywords : Agile, Content Strategy, SaaS, User Experience About the job Experience: •25 years, has a stellar reputation, is ranked in the top 10 in the world at what they do, yet no one knows who they are? I am not sure you even knew who PlanITROI was before reading this. •25 years in business, PlanITROI is the world's greatest Lifecycle Services and ITAD company. •25 years of operational excellence, and genuine social purpose is almost impossible to find in a senior B2B marketing role. It exists here. •25 years of reputation and credibility. A blank canvas and real ownership excite you. •10+ years of progressive B2B marketing experience with significant leadership responsibility. Required Skills: •Website Strategy & Rebuild •Lead the end-to-end strategic rebuilding of the PlanITROI website. •Audit existing sites across SEO, GEO, AEO, conversion, content, messaging, and user experience. •Create a digital experience that tells the full PlanITROI story and positions the company as the market leader. •Own the project roadmap and timeline; manage every internal and external resource through execution and launch with clear accountability to agreed timelines and outcomes. •Thought Leadership & PR •Build and execute a thought leadership strategy that establishes PlanITROI and its executives as recognized voices in Lifecycle Services, ITAD, sustainability, reuse, and the circular economy. •Develop executive narratives, byline content, speaking opportunities, media relationships, and industry visibility. Qualifications: •Growth-stage or startup background where you personally built marketing infrastructure, teams, programs, and processes. •Enterprise B2B ICP fluency, including experience marketing to Fortune 500 and global enterprise buyers. •B2B technology background, ideally in hardware, IT services, managed services, lifecycle services, SaaS, or an adjacent category. •Proven brand builder with experience developing positioning, messaging, and market presence. •Storyteller and executor: Writes compelling narratives AND builds the systems that deliver them at scale. •Demonstrated PR and thought leadership results. •Strong command of modern marketing tools, AI, automation, and data. •Practical understanding of SEO, GEO, and AEO. •Ready-to-deploy network of external marketing specialists and resources. •Strong vendor manager: Builds lean teams, deploys external resources strategically, and holds every person and agency accountable to specific outcomes and deadlines. Compensation: •Competitive benefits and rewards package •PlanITROI offers a comprehensive benefits package, including health insurance, a 401(k) with company match, paid time off, and more Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!