VP of Commercialization, GO Enterprise

Criteo - Boston, MA

Hiring: VP of Commercialization, GO Enterprise Company: Criteo Location: Boston, MA Job Posted Time: 2026-09-17 12:43:00 Employment Type: Hybrid Target Skills & Keywords : R, Segment About the job Experience: •15+ years in digital advertising, ad tech, or commerce media, with significant time spent in DSP/platform commercialization, GTM, or product marketing/strategy. Required Skills: •This leader will own the commercial strategy & execution for GO Enterprise & shape the product & packaging story in close partnership with Product, R&D, and GTM teams. They will also lead a cross functional “tiger team” to drive product from idea-to-cash. •Define and continually refine GO Enterprise’s market positioning & narrative •Translate Criteo’s broader performance and commerce vision into segment‑specific value propositions for our clients •Set clear segment guardrails & eligibility rules •Own the commercial model for GO Enterprise working with Finance, Legal, and Operations and ensure alignment between pricing, billing flows & finance systems. •Design packaging & SKUs across our client base. •Partner with GTM to shape the GTM plan from early design partners through scaled commercial availability. •Partner with sales leadership to define account selection & targeting by segment and region. Qualifications: •Proven track record owning commercialization for a complex, multi‑channel platform from early stages through global scale. •Deep experience working with clients; credibility with C‑level and SVP‑level stakeholders on both tech and commercial topics. •Demonstrated success designing and implementing pricing, packaging, and margin models. •Strategic thinker with strong market sensing; synthesizes client, competitor, and internal signals into clear choices. •Strong commercial acumen; comfortable with unit economics, take rates, partner shares, and cost-to-serve. •Exceptional storyteller and communicator; makes complex technical and commercial topics simple. •Highly cross-functional leader; aligns Product, Engineering, GTM, Sales, Marketing, Finance, Ops, and Legal. •Thrives in ambiguity; builds structure, governance, and operating models from scratch. •Bachelor’s degree required; MBA or equivalent graduate degree a plus (or equivalent practical experience). •We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application! Compensation: •$260,000 - $325,000 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!