Hiring: VP, Industry Solutions Marketing Company: Blue Yonder Location: Coppell, TX Job Posted Time: 2026-09-11 13:05:04 Employment Type: Remote Target Skills & Keywords : Product Management, Project Management, SaaS About the job Experience: •12+ years of experience marketing to manufacturers and retailers. Experience marketing to Grocery, Chemical and Industrial Manufacturing and Hi-Tech organizations is a plus. •8+ years of experience working on SaaS software Required Skills: •Multi-Level Organizational Leadership & Strategy: Manages a broad team of marketers, including team leaders, setting organizational priorities and mentoring the development of individuals / leaders so that the organization can deliver on corporate priorities for manufacturing and retail industries. •Content and Messaging Strategy: Collaborate with peers in marketing and sales to create messaging and content frameworks / templates for delivering industry-specific, value-oriented messaging, and technical messages, to sellers, buyers, partners and supply chain pundits. •Long Range GTM Strategy Management: Create and execute multi-channel prong initiatives – including managing solution launches – that drive pipeline, digital and thought leadership, including new markets. •Subject Matter Expertise: Serve as the subject matter expert in marketing on a solution portfolio, supporting sales and marketing initiatives and providing insights on how to take advantage of market and competitive changes. •Cross-Portfolio Level Value Analysis: Work with cross-functional stakeholders to translate new capabilities from the entire Blue Yonder portfolio into industry-centric, outcome-oriented messaging and content used in sales, awareness and demand generation. •Steward of Organizational Excellence: Ensures the function maintains high standards of in depth industry knowledge, delivery consistency and customer focus across all deliverables. •Competitive GTM Strategy: Evaluate opportunities to take share and deposition competitors, working with competitive intelligence, sales and partners. •Spokesperson: Serve as a spokesperson at an industry level, internally and externally, supporting engagements with analysts, press, industry pundits, partners and customers. Qualifications: •Blue Yonder is looking for a seasoned marketing leader with a passion for supply chain and a deep understanding of how different industries leverage supply chains to meet corporate goals. •Covering our retail and manufacturing industry marketing efforts, this role is a strategic input into Blue Yonder’s go-to-market success. The ideal candidate will have a background in marketing supply chain management software and experience building content strategies that help communicate our to customers and partners. Compensation: •Comprehensive Medical, Dental and Vision Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!