Hiring: Vice President, Marketing Strategy Lead (Everyday 401(k) - Business Banking) Company: JPMorganChase Location: New York, NY Job Posted Time: 2026-09-10 12:35:21 Employment Type: On-site Target Skills & Keywords : Project Management, Stakeholder Management, Wealth Management About the job Experience: •200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management. •Over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management. Required Skills: •Build and execute the annual Everyday 401(k) marketing plan for Business Banking, partnering with key stakeholders to define objectives, target segments (e.g., solopreneurs, employer groups), channel mix, and quarterly priorities. •Create a steady marketing drumbeat that drives sustained awareness and enrollment for Everyday 401(k) within Business Banking, using a mix of always-on and campaign-based motions. •Partner with Product and Sales leadership to translate the Everyday 401(k) roadmap into actionable go-to-market plans, including positioning, messaging, audience strategy, and channel selection aligned to Business Banking priorities. •Own email marketing strategy and execution, including campaign calendar, segmentation, lifecycle/trigger opportunities, creative requirements, testing strategy, and performance optimization. •Own and optimize the Everyday 401(k) digital property experience (e.g., Storefront 2.0) for Business Banking journeys, ensuring the path from discovery to education to application is clear, compliant, and conversion-focused. •Manage disclosures and maintain a strong control environment, ensuring marketing materials, claims, and journeys follow required legal, risk, and compliance review/approval processes. •Own performance scorecards and reporting, including monthly scorecards, ongoing KPI monitoring, and clear readouts of insights and actions to senior stakeholders. •Support other high-impact initiatives, such as Wealth Management testing expansion or related cross-line-of-business experiments, based on evolving Business Banking priorities Qualifications: •Bachelor's degree (4-year) in Business, Marketing, Communications, or a related field. Compensation: •$133,000 - $190,000 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!