Hiring: Vice President, Marketing Analytics – Content & Product Marketing Company: KKR Location: Boston, MA Job Posted Time: 2026-09-10 11:51:36 Target Skills & Keywords : A/B Testing, AWS, Capital Markets, Content Strategy, Google Analytics, Python, Redshift, SQL, Salesforce, Snowflake, Stakeholder Management About the job Experience: •10+ years of experience in marketing analytics, content analytics, digital analytics, product marketing analytics, or related analytics roles, preferably in financial services, insurance, asset management, or B2B marketing Required Skills: •Serve as the primary analytics partner to Content Marketing and Product Marketing teams, defining performance frameworks, KPIs and strategic recommendations aligned to business priorities •Own content and product level performance analysis across thought leadership, webcasts, asset class themes, product campaigns, landing pages and digital experiences. •Connect content exposure and engagement to lead generation, sales engagement, opportunity progression, product interest, pipeline and fundraising influence •Provide insights on thought leadership and webcast performance, including registration, attendance, viewership, engagement, replay activity, and audience follow-up behavior •Partner with channel-specific marketing analytics leads to understand content distribution performance and contribute to a consolidated view of content, thought leadership, and fundraising influence •Identify trends across content themes, asset classes, audience segments, formats, topics, and campaigns to inform content planning, product positioning and marketing priorities •Support monthly and quarterly business reviews with executive ready insights and presentations across asset classes, products, campaigns, audience segments and commercial outcomes •Conduct keyword, SEO, audience, journey, and competitor content analysis to identify opportunities for improved discoverability, relevance, and growth Compensation: •$140,000 - $185,000 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!