TikTok Shop - Creator Manager, Creator LIVE

TikTok - Los Angeles, CA

Hiring: TikTok Shop - Creator Manager, Creator LIVE Company: TikTok Location: Los Angeles, CA Job Posted Time: 2026-09-09 17:57:36 Employment Type: Full-time Target Skills & Keywords: Creator Management, Influencer Marketing, Live Commerce, E-commerce, Partnerships, Live Streaming, GMV Growth, Creator Strategy, Live Operations, Performance Marketing, Content Strategy, Cross-functional Collaboration, Marketplace Platforms, MCNs, Creator Ecosystem Experience: - 3+ years of experience in Creator management, influencer marketing, live commerce, e-commerce, or partnerships - Proven track record of growing creator revenue or GMV and scaling repeatable programs or growth models (preferred) - Experience working with live streaming, e-commerce, or marketplace platforms; TikTok creators, agencies, or MCNs (preferred) Required Skills: - Own end-to-end live performance of an assigned creator portfolio, including GMV, live hours, go-live UV, and conversion metrics - Build and execute weekly and monthly growth plans for creators across different maturity stages (early, scaled, breakout) - Diagnose performance gaps across traffic, product, conversion, content quality, and live cadence, and translate insights into actionable improvement plans - Drive creators toward repeatable, scalable success rather than one-off live session wins - Design and operationalize scalable creator growth paths, guiding creators through key milestones - Support creators in developing sustainable live schedules, strong product strategies (hero SKUs, bundles, rotations), and core live fundamentals (pitching, pacing, engagement, retention) - Incubate and scale hero creator cases to educate and inspire the broader creator ecosystem - Lead live operations and execution excellence through live planning, run-of-show alignment, and structured post-live performance reviews - Partner closely with Live Producers, Category, Ops, and Product teams to secure inventory, pricing, and subsidies; unlock campaigns, traffic, and incentives; and test and scale new live features - Serve as the primary point of contact for creators on all live-commerce-related topics - Collaborate cross-functionally with Category teams (Beauty, Fashion, Health, POP, Home, etc.), Product and Algorithm partners, and Campaign, Ops, and Finance teams - Translate platform strategy and priorities into clear, actionable guidance for creators - Surface creator feedback and data-driven insights to improve platform tools, workflows, and live commerce capabilities - Identify and develop creators with potential to grow into daily live sellers, expert creators, and ecosystem-building leaders - Contribute to creator playbooks, education materials, and best practices for Creator Live - Help raise the overall quality bar of live commerce content and operations across the platform Qualifications: - Strong understanding of content, creators, and performance-driven growth - Comfortable working with data and metrics to inform decisions - Excellent communication skills — able to influence creators and cross-functional partners - Highly organized, proactive, and execution-oriented - Ability to thrive in a fast-paced, ambiguous environment - Strong ownership mindset Compensation: - Base salary range: $102,600 - $198,360 annually - Compensation may vary based on qualifications, skills, competencies, experience, and location - May be eligible for additional discretionary bonuses/incentives and restricted stock units - Day one access to medical, dental, and vision insurance, 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, and wellbeing benefits - 10 paid holidays per year, 10 paid sick days per year, and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don’t miss this opportunity to join a forward-thinking team!