Hiring: Sr. Manager, Talent Operations and Recruitment Marketing Company: CarMax Location: Richmond, VA Job Posted Time: 2026-09-16 23:34:13 Employment Type: Contract Target Skills & Keywords : Stakeholder Management, Vendor Management About the job Experience: •3+ years of experience in Talent Operations, HR Operations, Recruitment Marketing, or a related function, including leadership of enterprise or cross-functional initiatives •5+ years of experience in Talent Operations, HR Operations, or Recruitment Marketing Required Skills: •Develop and lead the recruitment marketing and talent brand vision, strategy, goals, and KPIs to attract top talent and strengthen CarMax’s employer position in the market. •Oversee recruitment marketing and employer brand activities end to end, including strategic planning, quarterly prioritization, intake governance, agency briefing, campaign direction, and execution oversight across channels. •Define and manage the Employer Value Proposition (EVP) pillars, ensuring messaging is differentiated, relevant, and consistently activated across talent acquisition, talent management, and candidate experience strategies. •Lead employer brand positioning across paid, owned, shared, and earned channels to ensure a cohesive and compelling candidate-facing narrative. •Monitor, assess, and optimize channel and campaign performance to ensure strategies drive awareness, engagement, and qualified applicant flow. •Serve as a strategic partner to Talent Acquisition and cross-functional leaders, ensuring recruitment marketing and talent operations priorities are aligned with enterprise business goals. •Lead strategic vendor management, including evaluating partner capabilities, setting expectations, driving accountability, and ensuring external partnerships deliver measurable value and innovation. •Own contract negotiations with agencies, media partners, and external vendors, securing favorable terms, service levels, and pricing aligned with business needs. Qualifications: •Proven experience leading strategic projects and operational improvements that support business priorities and drive measurable outcomes •Strong experience conducting market research, competitive analyses, and vendor evaluations to inform talent strategy, technology decisions, and process optimization •Excellent analytical, communication and stakeholder management skills, with the ability to influence cross-functional partners and use data to optimize operational performance •Strong communication and presentation skills, tailoring messages for diverse audiences, and developing strong partnerships across the organization •Demonstrated capacity to manage multiple priorities effectively, meeting deadlines in a fast-paced environment •Knowledge of talent technology platforms, talent tools, recruitment marketing tools, CRM systems or digital media channels used to attract and engage candidates •Proven success managing external vendors and agency partners, including vendor evaluation, contract negotiations and renewals, and ongoing performance management •Strong knowledge of talent technologies and systems administration, including experience with ATS, CRM, career site, and related HR systems •This role will be based out of the CarMax Home Office (Richmond, VA) and associates will work onsite 4 days per week. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!