Hiring: Sr. Content Marketing Manager - Industrial (B2B) Company: Mendix Location: United States Job Posted Time: 2026-09-11 10:55:11 Target Skills & Keywords : AI, Content Strategy, Data Lakehouse, Data Pipeline, Salesforce, WordPress About the job Experience: •7+ years of B2B content marketing experience, with at least 2 years •At least 2 years Required Skills: •Manage content across blogs/articles, long-form, video scripts, webinars, and social snippets tied to product capabilities, use cases, pipeline goals, and audience segments, including how-to guides, reports, solution briefs and white papers •Manage relationships with freelance writers and agencies, ensuring quality and consistency across contributors •Develop thought leadership programs for company executives, including ghostwriting, podcast prep, and byline articles for industry publications •Partner with cross-functional marketing teams to translate positioning into always-on content programs that span the full buyer journey •Partner cross-functionally with subject matter experts to produce accurate, credible, practitioner-grade content •Identify content gaps by analyzing search intent, competitive coverage, analyst reports, and field feedback from sales •Lead a scalable content framework that can support multiple technical personas •Own the content repurposing motion: adapting high-performing assets across formats and channels to maximize the reach and shelf-life of every content piece produced Qualifications: •Applied hands-on capability in tools like Salesforce, Marketo, Ahrefs/SEMrush, and CMS platforms (WordPress) •Portfolio of published technical content (e.g. long-form guides, whitepapers, or bylines in industry publications) •Strongly process-oriented; comfortable both following established workflows and building new ones; fluent with AI writing and research tools, and experience using AI to automate workflows Compensation: •$102,500 - $184,500 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!