Social Media Content Creator & Influencer Mgmt

Petco - San Diego, CA

Hiring: Social Media Content Creator & Influencer Mgmt Company: Petco Location: San Diego, CA Job Posted Time: 2026-09-10 10:44:22 Employment Type: Contract Target Skills & Keywords : Project Management About the job Experience: •2-5 years of hands-on experience in social media content creation, digital copywriting, or influencer marketing. Experience in an omnichannel retail environment or consumer-facing lifestyle brand is highly preferred. •5 years of hands-on experience in social media content creation, digital copywriting, or influencer marketing. Experience in an omnichannel retail environment or consumer-facing lifestyle brand is highly preferred. Required Skills: •Social Media Content Creation & Production •End-to-End Content Generation: Concept, script, shoot, and edit high-volume, short-form video and static assets optimized specifically for TikTok, Instagram Reels, YouTube Shorts, and Pinterest. •On-Camera Brand Ambassador: Act as a recognizable voice and face of the brand, stepping in front of the camera to host styling segments, product demonstrations, retail store walkthroughs, and educational content. •Trend Capturing & Execution: Maintain an "always-on" approach to social listening; identify viral trends, trending audio, and cultural moments in real-time, adapting them quickly and authentically for our retail brand. •Copywriting: Draft engaging, platform-appropriate captions, video text overlays, and interactive elements (polls, Q&As) that match the brand's unique voice and encourage user participation. •Studio & Field Collaboration: Partner with the in-house creative and studio production teams to capture polished, high-fidelity brand assets, while maintaining the raw, authentic, and native-feeling aesthetic required for organic social success. •Influencer Coordination & Partner Management •Influencer Discovery & Sourcing: Identify, vet, and build relationships with micro-, macro-, and nano-influencers who align with our brand values, aesthetics, and target demographics. Qualifications: •Content Portfolio Required: A strong portfolio or active personal/professional social handles showcasing your video editing, mobile photography, on-camera presence, and narrative storytelling (particularly on TikTok and Instagram Reels). •Technical Skills: Highly proficient with mobile shoot setups (lighting, audio, stabilizers) and mobile-first editing platforms (e.g., CapCut, Premiere Rush, InShot, Canva). Familiarity with enterprise social media management and scheduling tools (e.g., Sprout Social, Later, Dash Hudson) is a major plus. •Influencer Marketing Acumen: Basic understanding of influencer landscape trends, content licensing, FTC guidelines, and the influencer collaboration lifecycle. •Organizational Excellence: Strong project management and detail-oriented coordination skills; comfortable managing multiple creator outreach threads, spreadsheets, and publishing schedules simultaneously. •Communication Skills: Excellent written and verbal communication skills with the ability to write witty, engaging, and error-free copy under tight timelines. •Demonstrated capacity to occasionally travel to physical retail stores, brand events, or influencer activations to capture live, behind-the-scenes content. •Comfort holding, lifting, and carrying light-to-medium camera, lighting, and audio equipment. Compensation: •$63,800 - $105,600 / year •For a more detailed overview of Petco Total Rewards, including health and financial benefits, 401K, incentives, and PTO - see https://careers Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!