Senior Web Platform Manager
onXmaps, Inc. - Seattle, WA
Hiring: Senior Web Platform Manager Company: onXmaps, Inc. Location: Seattle, WA Job Posted Time: 2026-09-17 02:56:29 Employment Type: Full-time / On-site Target Skills & Keywords : A/B Testing, Accessibility, Content Strategy, LLM, Product Management, Program Management, Stakeholder Management, User Experience About the job Experience: •OnX is a distributed company with more than 400 employees across the country. We come together regularly to work in person and stay connected through regional basecamps and a culture that balances individual ownership with deep collaboration. •While we move quickly, we’re not a scrappy start-up. We operate with clear goals, structure, and frameworks that guide how we prioritize and execute. Priorities matter. While they may shift, data shapes how we evolve as our business, products, and the world around us change. •Competitive salaries, annual bonuses, equity, and opportunities for growth •Comprehensive health benefits, including a no-monthly-cost medical plan Required Skills: •You are the strategic owner of onxmaps.com and associated web properties (adventureprojects.net, outdoorproject.com, toprut.com, and future integrations). Your job is to make the web a measurable growth engine — not just a brand presence. •Define and maintain a 6–12 month web roadmap that balances growth priorities (traffic, conversion, engagement) with brand and product storytelling needs across onX's five verticals (Hunt, Offroad, Backcountry, Fish, TroutRoutes). •Set clear, measurable goals for web performance and report on KPIs using GA4, Tableau, and related tools — in partnership with the data analytics team. •Analyze traffic sources, visitor behavior, and user journeys to surface growth opportunities and inform strategic decisions. •Partner cross-functionally with Brand, Content, and Vertical Marketing teams on site merchandising, feature launches, seasonal content, and campaign landing pages. •Ensure web strategy accounts for organic growth across both traditional SEO and emerging AI-driven discovery channels (AI Overviews, LLM citations, conversational search). •You build the operating model that makes the web channel scale. Cross-functional teams across Marketing, Product, and Partnership all need to ship web content and experiences — your job is to make that easy, fast, and high-quality. •Establish and own a scalable web production and request process so cross-functional stakeholders can prioritize, request, and launch pages and site updates without bottlenecks. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!