Senior Paid Media Manager

Bentley Systems - Exton, PA

Hiring: Senior Paid Media Manager Company: Bentley Systems Location: Exton, PA Job Posted Time: 2026-09-10 12:56:42 Employment Type: Hybrid Target Skills & Keywords : ClickUp, Microsoft Excel, Project Management, Salesforce About the job Experience: •6-8 years of dedicated paid media experience managing campaigns across search, social, and display channels. •8 years of dedicated paid media experience managing campaigns across search, social, and display channels. Required Skills: •Lead paid media strategy development, budget allocation, and comprehensive financial reconciliation across platforms and business units. •Strategize, launch, and manage full-funnel marketing campaigns across search, social, and display. •Implement robust testing frameworks to continuously optimize campaign performance and efficiency. •Oversee comprehensive data synthesis, build performance dashboards, and develop advanced attribution models. •Manage regular campaign reporting and turn ambiguous data into actionable, strategic insights for leadership. •Cross-Functional Project Management •Act as a project manager for paid media initiatives, working seamlessly with internal teams to roll out campaigns for key business units. •Leadership & Mentorship Qualifications: •Minimum 6-8 years of dedicated paid media experience managing campaigns across search, social, and display channels. •Required Platform Expertise: Hands-on experience executing and optimizing campaigns within Google Ads, Microsoft (Bing) Ads, LinkedIn Business Manager, Meta Business Manager, DemandBase, and StackAdapt. •Advanced Analytics & Reporting: Exceptional reporting and attribution experience. Ideal candidate is proficient in GA4, Looker (Data Studio), PowerBI, and possess advanced Excel skills to navigate and find clarity in ambiguous data. •Preferred Tech Stack: Experience with Salesforce, Marketo, ClickUp, Optimizely, Intentsify, Swydo, G2, Lunio, and Opteo is highly preferred. •Strong project management skills with a proven track record of working cross-functionally to launch integrated campaigns. •Proven ability to act as a strategic partner to leadership, switching focuses rapidly without dropping the ball on core responsibilities. •Applicants must be authorized to work in the U.S. without current or future employer sponsorship. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!