Hiring: Senior Manager Web Marketing Company: AdvancedMD Location: Lehi, UT Job Posted Time: 2026-09-16 13:05:16 Employment Type: Remote Target Skills & Keywords : A/B Testing, AWS, Accessibility, CSS, Electronic Health Records, GDPR, HTML, HubSpot, Medical Billing, Project Management, SaaS, WordPress About the job Experience: •7+ years of experience in web marketing, digital marketing, or growth marketing roles, with demonstrated ownership of a company website Required Skills: •Own the web roadmap: Build and maintain a prioritized website roadmap that balances business goals, UX improvements, technical debt, and stakeholder requests across marketing, sales, and product •Drive CRO and experimentation: Design, launch, and analyze A/B and multivariate tests across landing pages, forms, and key conversion paths; build a repeatable testing cadence and a documented learnings library •Manage the CMS: Serve as the primary owner of our WordPress environment overseeing page builds, templates, plugins, site performance, and governance/permissions across contributors •Lead marketing automation on the web: Use HubSpot and/or Marketo to manage forms, landing pages, lead scoring, progressive profiling, and nurture flows tied to on-site behavior •Own web analytics and reporting: Configure and maintain GA4 (events, conversions, funnels, attribution); deliver regular performance reporting and insights to marketing leadership •Manage consent and compliance: Own the cookie consent platform and privacy tooling (e.g., OneTrust, Cookiebot, or similar), ensuring the site meets GDPR, CCPA, and other applicable data privacy requirements •Partner with SEO/GEO teams: Collaborate with SEO and Generative Engine Optimization (GEO) stakeholders on technical SEO, content structure, schema markup, and site architecture to improve organic and AI-search visibility •Partner cross-functionally with paid media: Work with paid media managers to align landing page experiences, tracking, and UTM/attribution structures with campaign goals; ensure paid traffic converts efficiently Qualifications: •Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience Compensation: •Flexible work environment (work from home / hybrid options) •Comprehensive health, dental, and vision insurance Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!