Hiring: Senior Manager, Lifecycle & Retention Company: Eve Location: San Francisco, CA Job Posted Time: 2026-09-11 11:55:12 Employment Type: Contract Target Skills & Keywords : Amplitude, HubSpot, Product Management, SQL, SaaS, Spark About the job Experience: •5+ years in lifecycle, CRM, or retention marketing, owning customer email programs across the full lifecycle rather than one stage of it. Required Skills: •A firm signs with Eve on a Tuesday. Whether they're running most of their caseload through the platform a year later comes down to four things: they get onboarded properly, they adopt the products they bought, they keep using them, and somebody catches them before they drift. You own all four. •You'll be measured on retention and expansion, not sends. Activation rate, product adoption depth, net revenue retention, logo churn, and expansion revenue from the installed base all sit on your dashboard. •You're writing to attorneys, paralegals, and intake staff at plaintiff firms. They're busy, skeptical of software, and immune to product marketing language. A good Eve email tells a firm something useful about their own cases. The bar is high and the writing matters. •Own the customer lifecycle email program end to end: welcome, onboarding, adoption, product launch, usage decline, win-back, and expansion. •Onboarding. Build the sequences that carry a new firm from signed contract to first real case outcome in Eve, milestone-driven rather than calendar-driven, with separate tracks by firm size, practice area, and which products they bought. •Adoption. Run campaigns for Eve Intake, Eve Agents, and Eve Auditor targeted by what a firm isn't using yet, teaching each feature through the firm's own cases rather than generic capability copy. •Retention. Build the programs that keep an established firm engaged past onboarding, and own net revenue retention and adoption depth as numbers you answer for. •Anti-churn. Design early-warning plays on behavioral signals, such as a drop in matters created or a champion who stops logging in, and build the save and win-back motions behind them. Compensation: •$270,000 - $300,000 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!