Senior Manager - Brand & Marketing Operations

Lutron Electronics - Conshohocken, PA

Hiring: Senior Manager - Brand & Marketing Operations Company: Lutron Electronics Location: Conshohocken, PA Job Posted Time: 2026-09-09 17:59:31 Employment Type: Full-time Target Skills & Keywords: Brand Operations, Marketing Operations, Brand Governance, Brand Strategy, Cross-Functional Alignment, B2B Marketing, Integrated Marketing, Performance Measurement, KPI Development, Stakeholder Influence, Strategy-to-Execution Planning, Marketing Workflow Optimization Experience: - 10+ years of relevant experience in B2B marketing, brand operations, marketing operations, integrated marketing, or a related leadership role required - Experience leading complex, cross-functional initiatives across marketing Required Skills: - Brand Execution: Ensure consistent application of brand identity, messaging, voice, and standards across key customer touchpoints, including digital, sales enablement, events, showrooms, partner channels, and internal-facing materials - Brand Governance: Develop, implement, and maintain governance frameworks that support brand consistency, executional quality, and clear decision-making across channels, teams, and assets - Cross-Functional Alignment: Partner with marketing leadership, sales, product management, creative, communications, and other stakeholders to align priorities, clarify ownership, and ensure coordinated execution - Quarterly Brand Identity Review Leadership: Lead the planning, preparation, facilitation, and follow-up for the quarterly Brand Identity Review, ensuring senior leaders have visibility into progress, priorities, risks, decisions, and outcomes - Marketing Operations Optimization: Improve workflows, intake processes, operating rhythms, and communication structures to increase speed, efficiency, accountability, and quality of execution - Strategy-to-Execution Planning: Translate brand priorities, customer insights, market dynamics, and business needs into actionable plans, timelines, deliverables, and execution roadmaps - Brand Strategy Operationalization: Operationalize brand strategy across multiple customer touchpoints, channels, and audiences to ensure consistent execution at scale - Performance Measurement: Establish KPIs for brand and marketing operations initiatives, track progress, identify risks, and develop leadership-level reporting with recommendations for improvement - Stakeholder Influence: Serve as a central connector across teams, influencing stakeholders without direct authority and helping drive alignment in a complex, matrixed environment - Long-Term Brand Stewardship: Support long-term brand strength by ensuring decisions, processes, and execution reinforce company values, customer experience, quality standards, and growth objectives Qualifications: - Bachelor's degree required; advanced degree preferred - Self-motivated and highly collaborative - Ability to bring structure, alignment, and accountability to complex initiatives - Strong cross-functional collaboration and stakeholder influence skills Compensation: Not specified Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don’t miss this opportunity to join a forward-thinking team!