Hiring: Senior Global Integrated Marketing Specialist - Core Surgical Innovations Company: Medtronic Location: Lafayette, CO Job Posted Time: 2026-09-12 13:45:18 Employment Type: Remote Target Skills & Keywords : Content Strategy About the job Experience: •6+ years of experience in omnichannel marketing, digital marketing, campaign strategy, or a related role. Required Skills: •The Surgical Operating Unit strives to enable earlier diagnosis, better treatment, faster complication-free recovery, and enhanced patient outcomes through less invasive surgical solutions across the care continuum. Be a part of a company that thinks differently to solve problems, make progress, and deliver meaningful innovations. •Develop campaign playbooks, content models, and activation guidance that regional teams can adapt to improve consistency, efficiency, and adoption across markets. •Partner with regional marketing teams to gather market insights, validate campaign approaches, support localization, and connect global strategies to measurable adoption, pipeline contribution, customer engagement, and business outcomes. •Establish feedback loops to synthesize regional insights, competitive intelligence, and campaign learnings into improved global strategies and messaging. •Lead global content strategy and planning, ensuring content supports customer needs, aligns to campaign objectives, and can be efficiently localized and reused across markets. •Define measurement frameworks, establish KPIs, and use performance insights, experimentation, and best-practice sharing to improve marketing effectiveness across regions. •Establish governance standards and repeatable processes for campaign planning, content reuse, localization, measurement, and regional adoption. •Lead strategic agency relationships to expand marketing capabilities, drive innovation, and support global growth marketing initiatives. Qualifications: •Bachelor’s degree required with at least 4 years, or advanced degree with at least 2 years of experience in growth marketing, digital marketing, campaign strategy, or a related marketing role, with demonstrated experience developing data-driven programs that support customer acquisition, engagement, retention, or commercial growth. •Demonstrated ability to develop campaign strategies and marketing programs across regions, markets, or customer segments. •Strong experience working in a matrixed organization and partnering across global, regional, and cross-functional teams. •Demonstrated capacity to develop scalable frameworks, playbooks, and repeatable processes that improve consistency and adoption across markets. •Strong project leadership skills, with the ability to manage competing priorities, agency partners, and internal resources. •High attention to detail and a strong balance of strategic thinking and operational execution. •Excellent communication and presentation skills, with the ability to influence stakeholders at multiple levels. •Proficiency in marketing analytics, CRM, marketing automation, and digital marketing platforms, with the ability to turn data into action. •In-depth knowledge of the digital marketing ecosystem, including segmentation, customer journeys, automation, and lifecycle marketing. •Demonstrated capacity to synthesize customer, campaign, competitive, and market insights into clear marketing strategies and plans. Compensation: •Flexible work environment (work from home / hybrid options) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!