Senior Director, Marketing Operations

Fireblocks - New York City Metropolitan Area

Hiring: Senior Director, Marketing Operations Company: Fireblocks Location: New York City Metropolitan Area Job Posted Time: 2026-09-10 12:16:58 Target Skills & Keywords : HubSpot, SaaS, Salesforce, Stripe, Vendor Management About the job Experience: •3+ years of people management experience leading a marketing operations function Required Skills: •Own, govern, and continuously improve the global marketing technology stack, including evaluation, selection, implementation, and optimization of all platforms (Marketo, Salesforce, 6sense, attribution tools, BI platforms, and others) •Define and enforce data governance standards, system integrations, and operational processes across all marketing platforms •Lead platform migrations, integrations, and enhancements in partnership with IT, Sales Ops, and Engineering •Own pipeline measurement and reporting from MQL through closed-won, delivering full-funnel visibility to marketing and sales leadership •Partner with the data and analytics team to build and maintain attribution models, forecasting frameworks, and executive dashboards (CAC, LTV, pipeline velocity, channel contribution, ROI) •Define and refine funnel definitions, lead scoring models, and lead routing logic in close partnership with Sales and Revenue Operations •Regularly inform stakeholders across marketing, sales, and finance with actionable insights that drive data-driven marketing investment decisions •Design, document, and enforce global operational processes across campaign execution, lead management, and performance reporting Qualifications: •Operational familiarity with digital assets, crypto, stablecoin infrastructure, or fintech B2B marketing •Background in AI-powered marketing automation and agentic workflows •You have a track record of challenging existing marketing operations orthodoxy and introducing new operating models •You think in systems: martech architecture, pipeline mechanics, data governance, and attribution are all connected in your mind •You are as comfortable presenting pipeline performance to the CMO as you are configuring lead routing logic in Marketo •You build infrastructure that scales, not quick fixes •You have led a team and know how to develop talent while maintaining operational excellence •You have operated in a regulated or complex B2B environment and understand the rigor that requires •While we believe competitive compensation is a critical aspect of you deciding to join us, we do hope you also spend time considering why our mission and culture are right for you. We are creating something transformational here, and we hope you are as excited about the future as we are. •Fireblocks' mission is to enable every business to easily and securely access digital assets and cryptocurrencies. In order to do that, we strongly believe our workforce should be as diverse as our clients, and this is why we embrace diversity and inclusion in all its forms. Compensation: •$154,000 - $230,000 / year •Operational familiarity with digital assets, crypto, stablecoin infrastructure, or fintech B2B marketing •8+ years of experience in B2B SaaS marketing operations, with at least 3 years supporting a company with $100M+ ARR •At least 3 years supporting a company with $100M+ ARR Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!