Hiring: Senior Director, Entertainment & Lifestyle Partnerships Company: Visa Location: Miami, FL Job Posted Time: 2026-09-02 18:00:38 Target Skills & Keywords : Plaid, Segment About the job Required Skills: •The Senior Director, Entertainment & Lifestyle Partnerships is a senior leader within LAC Marketing, responsible for leading Visa's entertainment, gaming, lifestyle, travel, and cultural partnership strategy across the Latin America and Caribbean region. This role oversees existing partnerships and identifies new platforms that drive client engagement, business growth, consumer relevance, and Marketing Services revenue. •This role reports to the SVP, LAC Marketing and works in close coordination with the Sports & Hospitality partnerships team, Consumer Marketing, Brand, Media, Content, Client Marketing, and Marketing Services to ensure partnership platforms deliver integrated value across clients, consumers, and the broader Visa ecosystem. •This leader will develop scalable regional platforms that strengthen Visa's connection with consumers, clients, and key growth segments—particularly Next Gen and Affluent audiences—through culturally relevant experiences in music, entertainment, gaming, fashion, travel, and lifestyle. •Responsibilities •Entertainment & Lifestyle Partnership Strategy •Lead Visa's entertainment, gaming, lifestyle, travel, and cultural partnership strategy across LAC, identifying and developing new platforms that drive client engagement, business growth, and consumer relevance. •Build and scale a diversified portfolio of passion-based platforms that connect Visa with Next Gen and Affluent audiences through culturally relevant experiences. •Develop decision frameworks for partnership evaluation, acquisition, and renewal that ensure strategic alignment, commercial rigor, and measurable business outcomes. •Identify emerging trends and cultural movements across entertainment, music, gaming, fashion, and travel to keep Visa culturally relevant and ahead of competitors. •Music & Cultural Partnerships •Oversee Visa's music partnership strategy across LAC, building and expanding presence across music festivals, artists, streaming platforms, and cultural moments. •Develop scalable music platforms that can be activated across markets, clients, and consumer segments to drive engagement, preference, and Marketing Services revenue. •Identify and secure strategic music partnerships that differentiate Visa and create experiences competitors cannot easily replicate. •Gaming & Entertainment Partnerships •Oversee Visa's gaming and entertainment partnership portfolio, including existing Disney partnerships and new opportunities across gaming platforms, esports, streaming, and digital entertainment. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!