Retail Media Advertising Manager
Central Garden & Pet - Bingham Farms, MI
Hiring: Retail Media Advertising Manager Company: Central Garden & Pet Location: Bingham Farms, MI Job Posted Time: 2026-09-03 11:11:32 Target Skills & Keywords : C, Microsoft Excel, Microsoft PowerPoint About the job Experience: •3+ years of experience in retail media, digital advertising, performance marketing, eCommerce advertising, or a related field. •2+ years of direct people leadership experience, including coaching, performance management, development, and accountability for team results. Required Skills: •Manager, Retail Media & Advertising •In addition to retail media and paid advertising, the role supports content development, organic social media, affiliate marketing, SEO, and emerging digital commerce opportunities. •Develop, execute, and optimize retail media and digital advertising strategies across key retail accounts and platforms. •Manage paid media campaigns across retailer media networks, paid search, display, social media, and other digital advertising channels. •Maximize return on advertising investment through ongoing campaign optimization, testing, audience targeting, bid management, and budget allocation. •Develop scalable advertising campaigns that support brand, customer, and eCommerce growth objectives. •Partner with eCommerce and Sales teams to align retail media strategies with customer priorities, promotional calendars, product launches, and sales objectives. •Monitor campaign pacing and manage advertising budgets to ensure effective utilization of available spend. Qualifications: •Bachelor’s degree in Marketing, Advertising, Business, eCommerce, or a related field. •Minimum of 3+ years of experience in retail media, digital advertising, performance marketing, eCommerce advertising, or a related field. •Minimum of 2+ years of direct people leadership experience, including coaching, performance management, development, and accountability for team results. •Hands-on experience managing paid advertising campaigns within retail media and/or eCommerce environments. •Demonstrated experience managing advertising budgets and optimizing campaigns against performance and ROI/ROAS objectives. •Strong analytical skills with the ability to interpret campaign and sales data and translate findings into actionable recommendations. •Solid functional working knowledge of SEO and organic digital marketing strategies. •Operational familiarity with Adobe Photoshop and/or other Adobe Creative Cloud tools preferred. •Strong proficiency in Microsoft Excel and PowerPoint. •Strong written and verbal communication skills with the ability to communicate effectively with internal and external partners. Compensation: •Comprehensive Medical, Dental, and Vision Insurance Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!