Hiring: Product Marketing Manager Company: Slate Auto Location: Troy, MI Job Posted Time: 2026-09-10 14:58:04 Target Skills & Keywords : Content Strategy About the job Experience: •8+ years of experience in product marketing, preferably within automotive, consumer technology, or lifestyle brands. Required Skills: •Partner with engineering, manufacturing, design, and accessories teams to deeply understand products, innovations, and technical differentiators — and identify compelling storytelling opportunities. •Develop product positioning, messaging, content strategy and storytelling frameworks that translate insights from product teams into clear, differentiated marketing briefs. •Own the marketing brief process end-to-end, aligning brand, creative, growth, social, PR, and production teams to develop content and deliver work on time and on strategy. •Translate complex automotive and technical concepts into simple, compelling consumer-facing narratives. •Lead go-to-market planning for launches, product updates and feature rollouts, and new accessories — from strategy through execution. •Identify culturally relevant moments to connect product stories to broader brand campaigns and consumer trends. •Monitor market trends, competitor activity, and consumer insights to continuously sharpen product marketing strategy. Qualifications: •5–8+ years of experience in product marketing, preferably within automotive, consumer technology, or lifestyle brands. •In-depth knowledge of automotive products, vehicle technology, EVs, accessories, or related categories. •Exceptional storytelling and communication skills with the ability to simplify technical information for broad audiences. •Proven ability to develop product positioning and go-to-market strategies. •Strong organizational skills with the ability to manage multiple projects simultaneously. •Comfortable operating in fast-paced, evolving environments. •Some travel required, as needed, to Slate locations, events, and shoots. •Applicants must be authorized to work in the United States on a permanent basis. We are unable to offer visa sponsorship at this time. Compensation: •$108,877 - $136,096 / year •Competitive benefits and rewards package Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!