Product Marketing Director
dentsu - Detroit, MI
Hiring: Product Marketing Director Company: dentsu Location: Detroit, MI Job Posted Time: 2026-09-13 14:42:02 Employment Type: Full-time / Remote Target Skills & Keywords : Product Management, Spark About the job Experience: •8+ years of experience in product marketing within the technology sector. Required Skills: •Serve as the subject matter expert on Adobe technology products, understanding their features, benefits, customer pain points, and industry context. •Collaborate as part of a senior cross-functional team to design and deliver innovative joint solutions that integrate Adobe technology with Merkle’s strategic services, driving measurable impact for clients. •Develop and execute comprehensive product marketing strategies that align with company goals and drive measurable impact. •Lead market research initiatives to uncover trends, customer insights, and competitive intelligence. Use findings to inform product positioning, messaging, go-to-market strategy, and prioritization. •Manage the full product marketing lifecycle from ideation and launch to post-launch optimization and ensuring successful go-to-market execution. •Collaborate cross functionally with product management, growth, partner marketing, and corporate communications teams to ensure alignment and consistency across all marketing efforts. •Monitor and report on key performance indicators to assess the effectiveness of marketing strategies. Share insights and recommendations with senior leadership. •Build strong relationships with stakeholders to gather feedback and continuously improve product offerings and marketing approaches. Qualifications: •Bachelor’s degree in Marketing, Business, or a related field. •Comprehensive expertise in industry trends, including identity, data, technology, and AI. •Proven experience collaborating with product development and sales and marketing teams to drive results. •Demonstrated capacity to translate complex technical features into compelling customer benefits. •Excellent written, presentation, and storytelling skills. •Strong analytical skills with experience interpreting data, generating insights, and optimizing marketing performance. •Proficiency with marketing automation tools, CRM platforms, and digital marketing strategies. •The annual salary range for this position is $113,000-$160,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation. •Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave. •Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. Compensation: •$113,000 - $160,000 / year •Flexible work environment (work from home / hybrid options) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!