Principal Product Manager, CRM & Sales Systems
Zendesk - Madison, WI
Hiring: Principal Product Manager, CRM & Sales Systems Company: Zendesk Location: Madison, WI Job Posted Time: 2026-09-03 11:01:21 Employment Type: Hybrid Target Skills & Keywords : AI, Product Management, Product Strategy, Salesforce, Zendesk About the job Experience: •8+ years of Product Management experience, with at least 3+ years specifically focused on internal GTM systems, CRM platforms, or Sales Operations at a Principal or Senior level. Required Skills: •We are seeking a highly strategic and forward-thinking •Principal Product Manager for CRM & Sales Systems to drive the vision, strategy, and roadmap for our foundational sales technology stack. In this role, you will be the ultimate owner of the "What" and the "Why," ensuring our CRM ecosystem solves critical business problems, accelerates sales velocity, and empowers our global revenue teams. •Not be doing this alone. This role operates as part of a critical leadership triad. You will partner deeply with the CRM Architect •(who designs the long-term, scalable "How") and the CRM Platform Tech Lead •(who drives the day-to-day delivery and execution of the "How"). Together, this trio will pioneer new ways of working •, transforming business requirements into a world-class, AI-enhanced CRM experience that fundamentally changes how our sales teams operate. •Define the Vision & Roadmap: Own the multi-year product strategy for our CRM (Salesforce) and broader sales systems ecosystem. Align technology investments directly with global sales and revenue goals. •Champion an AI-First Mindset: Identify and integrate high-impact AI capabilities (e.g., generative AI, predictive forecasting, sales copilots, automated data capture) into the CRM to eliminate busywork, surface actionable insights, and make sellers wildly more productive. Qualifications: •AI & Innovation Focus: An AI-first mindset with a passion for discovering how emerging technologies can create entirely new ways of working for revenue organizations. You leverage AI not just in the product, but to enhance your own productivity as a PM. •Domain Expertise: Deep understanding of B2B sales motions, pipeline management, forecasting, and the Lead-to-Cash lifecycle. •Technical Fluency: While you won't be coding, you must possess a strong understanding of enterprise CRM capabilities (specifically Salesforce) and modern AI integrations to have meaningful, productive debates with Architects and Tech Leads. •Collaboration Skills: Proven success operating in a Product/Architecture/Engineering triad model. You know how to build healthy tension that results in the best possible outcomes for the business. •User-Centric Mindset: A passion for building intuitive, low-friction experiences. You view sales reps and ops teams as your primary customers and obsess over reducing their administrative burden. •Direct experience working in a Sales, RevOps, or Sales Engineering role before transitioning to Product Management. •Salesforce Admin or related certifications to demonstrate platform literacy. •Demonstrated success in successfully rolling out an AI product or copilot feature to a large internal sales team. Compensation: •$183,000 - $275,000 / year •Flexible work environment (work from home / hybrid options) •Competitive benefits and rewards package •This position may also be eligible for bonus, benefits, or related incentives Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!