Hiring: Paid Media Specialist / SR Paid Media Specialist [AQ-17819] Company: Aquent Location: Las Vegas, NV Job Posted Time: 2026-09-15 12:31:03 Employment Type: On-site Target Skills & Keywords : Data Warehouse, Microsoft Excel, SQL About the job Experience: •8+ years of hands-on paid media experience, directly planning, buying, and managing full-funnel paid campaigns across paid search, paid social, and paid video, preferably within a consumer subscription, marketplace, mobile-first, or specialized consumer platform environment. Required Skills: •Lead the end-to-end build and management of paid campaigns across a diverse array of platforms including Google Ads (Search, PMax, Demand Gen, YouTube), Meta, TikTok, Snapchat, Pinterest, LinkedIn, and other emerging channels. •Develop and implement advanced account structures, including campaign taxonomy, ad-group logic, audience layers, bidding strategies, naming conventions, and asset organization, ensuring maximum scalability and efficiency. •Execute daily optimizations across all active accounts, performing precise bid adjustments, negative targeting, audience pruning, budget reallocation, and creative rotation to maintain or surpass target CPA, ROAS, and payback metrics. •Manage substantial monthly ad spend, demonstrating the strategic discipline to scale investments when performance excels and judiciously pull back when efficiency declines. •Deploy sophisticated bidding strategies (tCPA, tROAS, Advantage+, PMax, value-based), adeptly navigating when to leverage automated systems and when to intervene with manual adjustments. •Act as the primary liaison with ad platform representatives, securing crucial beta access, resolving policy escalations, and swiftly addressing account suspensions. •Own the full spectrum of event tracking and conversion setup, utilizing tag management systems, analytics platforms, server-side infrastructure, attribution tools, and platform pixels/APIs. •Enforce rigorous tracking discipline, ensuring clean URL parameters, accurate conversion events, deduplicated pixels, and a comprehensive measurement plan for every campaign launch. Qualifications: •3 to 8+ years of hands-on paid media experience, directly planning, buying, and managing full-funnel paid campaigns across paid search, paid social, and paid video, preferably within a consumer subscription, marketplace, mobile-first, or specialized consumer platform environment. •Proven ownership of monthly ad spends ranging from $100K to $500K+, demonstrating measurable results in scaling spend while maintaining or improving CAC and payback. •Deep, in-the-tool fluency in Google Ads and Meta Ads Manager. Direct hands-on experience with at least one of TikTok, Snapchat, Pinterest, or LinkedIn is required; experience with multiple platforms is a strong advantage. •Comprehensive tracking and analytics expertise, including working knowledge of tag management systems, analytics platforms, server-side tracking, and API setups. You should have built these systems yourself, not just consumed their output. •Strong analytical fluency, comfortable with Excel/Sheets (pivot tables, VLOOKUPs, data modeling) and adept at pulling your own insights from data visualization tools (Looker, Tableau, or a data warehouse). SQL proficiency is a significant plus. •Ready to make an immediate impact: capable of auditing an existing ad account, identifying misstructured or wasteful elements, and launching a better-instrumented campaign within your first week. •Demonstrated AI fluency, actively utilizing tools like ChatGPT, Claude, or similar in your daily workflow for ad copy generation, creative briefing, performance analysis, and workflow automation. •Exceptional operator’s discipline, characterized by on-time delivery, meticulous QA, clean naming conventions, and thorough documentation of processes and actions. •Must be able to travel on occasion. •Google Ads and Meta Blueprint certifications, or equivalent demonstrated proficiency. Compensation: •$70,000 - $120,000 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!