Mgr Digital Shelf

Hill's Pet Nutrition - Overland Park, KS

Hiring: Mgr Digital Shelf Company: Hill's Pet Nutrition Location: Overland Park, KS Job Posted Time: 2026-09-16 18:33:58 Target Skills & Keywords : AI, Content Strategy, Microsoft Office About the job Experience: •3 years of experience in eCommerce, Digital Marketing, Category Management or related experience •Minimum 3 years of experience in eCommerce, Digital Marketing, Category Management or related experience Required Skills: •Own Digital Shelf Performance & Analytics: Own and manage Digital Shelf Scorecards to track KPIs (Share of Voice, Placement, In-Stock Rates, Content Integrity), using tools to conduct competitive audits and translate data into actionable insights for brand growth goals. •Develop Agentic Commerce Readiness Plans: Generative Engine Optimization (GEO) and Artificial Intelligence Optimization (AIO) - like Alexa for Shopping - are the future of retail. Establish a concrete, specific action plan to make our digital shelf optimal for AI search. •Drive PDP Optimization & Content Strategy: Execute retailer-specific copy optimization with agentic commerce best practices, manage PIM record integrity, deploy enhanced content (A+ Content, Rich Media, Brand Stories), and collaborate with Agency and Brand teams for mobile-first asset deployment. •Manage Retailer and Vendor Relationships: Partner with key retailer teams to deliver tailored digital shelf solutions and collaborate with Procurement to manage vendor relationships, optimize processes, and review costs/SOWs. Qualifications: •Bachelor's degree in Marketing, Business, or a related field •Proficiency in PIM/DAM systems, syndication platforms, and digital shelf analytics tools •Proficiency in Microsoft Office Suite and Google Workspace tools •Results-oriented with a strong passion for driving growth in the retail sector •Demonstrated capacity to thrive and advocate focus in a fast-paced and dynamic environment •Excellent communication and interpersonal skills, with the ability to influence and storytell across all levels of the organization •Innovative and creative, always looking for new ways to engage shoppers and drive brand success •Analytical mindset with a proven ability to turn feedback and coaching into strategic action •Previous experience in the Consumer Packaged Goods (CPG) industry •Master’s degree or MBA Compensation: •$96,800 - $137,000 / year •Competitive benefits and rewards package •Salaried employees may also be eligible for discretionary bonuses, profit-sharing, and long-term incentives for Executive-level roles Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!