Hiring: Marketing Operations Specialist Company: SouthState Bank Location: Winter Haven, FL Job Posted Time: 2026-09-12 11:49:57 Target Skills & Keywords : Asana, Monday.com, Project Management, Quality Assurance, User Experience About the job Experience: •3+ years of experience in marketing operations, content operations, digital asset management, project management, or a similar role within a marketing technology environment. •Demonstrated experience configuring marketing workflows, request forms, project templates, permissions, approval paths, notifications, calendars, and operational reporting. •Demonstrated experience developing and maintaining taxonomy, metadata, naming conventions, folder structures, asset lifecycle controls, versioning, usage rights, expiration, and archival practices. •Demonstrated capacity to analyze operational data, identify bottlenecks and trends, and communicate practical recommendations to technical and non-technical audiences. Required Skills: •DAM Administration and Asset Lifecycle Management: Administer the Optimizely Digital Asset Management environment, including asset intake, metadata, taxonomy, permissions, versioning, approval status, effective expiration dates, usage rights, archival, and distribution. Help ensure users can locate and use current, approved, brand-compliant assets. •Process Design and Continuous Improvement: Analyze marketing workflows, identify bottlenecks and recurring issues, document requirements, and recommend process improvements. Implement approved changes and evaluate whether they improve cycle time, quality, visibility, or user experience. •Governance, Taxonomy, and Data Quality: Apply and maintain standards for taxonomy, metadata, naming conventions, folder structures, project data, asset status, documentation, and platform usage. Conduct routine quality reviews and coordinate correction of incomplete, duplicate, expired, superseded, or improperly classified records and assets. •Adoption, Training, and User Support: Develop user documentation, provide onboarding and training, respond to platform questions, triage issues, and support adoption of CMP and DAM processes by internal teams, agencies, vendors, and other authorized users. •It is the responsibility of this role to take ownership of all tasks and challenges that they encounter in the operation of their assigned position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Qualifications: •Bachelor’s degree in Marketing, Communications, Business, Information Systems, Information Science, or a related field. Equivalent professional experience may be considered. •Strong facilitation, communication, and influencing skills, with the ability to drive process adoption across teams without direct authority. •Service-oriented mindset, curiosity, adaptability, and a commitment to continuous improvement and user adoption. •Critical thinker with strong organizational skills and the ability to manage multiple projects simultaneously. •Strong attention to detail, quality assurance, and data quality, particularly for metadata, permissions, approval status, and asset lifecycle controls. •Technical fluency and the ability to translate business needs into clear platform requirements, configurations, documentation, and support guidance. •Solid functional working knowledge of content and asset lifecycles, brand governance, structured approvals, and the needs of regulated marketing environments. •Marketing platform or software certification(s) are desirable, however not required. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!