Marketing Manager, VAS Integrated Marketing
Visa - Austin, TX
Hiring: Marketing Manager, VAS Integrated Marketing Company: Visa Location: Austin, TX Job Posted Time: 2026-09-03 10:17:14 Employment Type: Hybrid Target Skills & Keywords : Agile, Google Analytics, SaaS, Segment About the job Experience: •5+ years of B2B Marketing experience and proven ability to drive demand and revenue growth through integrated marketing programs, ideally within financial services, payments, or SaaS industries. Required Skills: •This role is part of a global organization, success requires a regional mindset and a deep understanding of local business environments. This is an individual contributor position that partners across global teams while driving outcomes and building relationships within the assigned region. •B2B Marketing Strategy & Regional Campaign Execution •Develop and execute B2B marketing strategies that differentiate the company’s offerings and deliver measurable business outcomes. •Operate in a fast-paced, global environment, supporting multiple campaigns across five geographic regions with varying market needs. •Adapt global strategy to regional requirements, bringing a resourceful and entrepreneurial approach to campaign execution. •Design and optimize campaign frameworks and media strategies to drive awareness, understanding, and demand generation among targeted customer segments. •Customer Insights, Competitive Intelligence & Audience Targeting •Conduct competitive analysis and key customer research to understand buying behaviors, market challenges, and growth opportunities. Qualifications: •5 or more years of relevant work experience with a Bachelor’s Degree or at least 2 years of work experience with an Advanced degree (e.g. Masters, MBA, JD, MD) or 0 years of work experience with a PhD •6 or more years of work experience with a Bachelor’s Degree or 4 or more years of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or up to 3 years of relevant experience with a PhD •Bachelor’s degree in business or marketing; MBA preferred. •A curious mindset coupled with knowledge in using AI tools to drive strategic, efficient outputs. •Expertise in campaign management, account-based marketing, and content development. •Strong planning, organizational and problem-solving skills •Excellent written and verbal communication skills, with the ability to influence and inspire cross-functional teams. •Demonstrable experience managing relationships with partners, suppliers, and vendors. •Operational familiarity with the marketing tech stack (sales and marketing automation and measurement tools such as Microsoft Dynamics, Eloqua, Demandbase, and Google Analytics) •Strong analytical skills with experience in marketing performance reporting and data-driven decision making. Compensation: •Competitive benefits and rewards package •In addition, this position may be eligible for bonus and equity Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!