Marketing Manager, Pet Health & Wellness
Central Garden & Pet - Phoenix, AZ
Hiring: Marketing Manager, Pet Health & Wellness Company: Central Garden & Pet Location: Phoenix, AZ Job Posted Time: 2026-09-03 11:11:31 Employment Type: Hybrid Target Skills & Keywords : C, Microsoft Office, Phoenix, Salesforce, Segment About the job Experience: •5 years of Consumer-Packaged Goods and/or Digital marketing preferred; Pet industry a plus •At least 5 years of Consumer-Packaged Goods and/or Digital marketing preferred; Pet industry a plus Required Skills: •This position will be based in our Phoenix corporate office. We operate in a hybrid work environment, working from the office four (4) day per week, to balance in-person collaboration, learning and team connection with workplace flexibility. •For additional information, please visit our website at www.central.com. •Successfully implement brand strategies and tactics for the annual marketing plan; lead the development of brand assets, including visual identity, tone of voice, and storytelling; Oversee content creation for websites, social media, email, and sales enablement tools •Drive brand performance and optimization; Monitor brand performance metrics (e.g., awareness, perception, engagement) and report on ROI; Continuously refine strategies based on data and feedback •Conduct regular analysis of key eCommerce metrics and consumer feedback to provide insights and recommendations to inform product development and marketing strategy •Work closely with brand teams to ensure consistency in messaging and branding across all digital channels •Partner cross-functionally with sales, PIM, and CRM resources to develop and implement strategies to drive online sales and increase visibility across various eCommerce platforms •Monitor and track competitor activity and industry trends, staying up to date on best practices and new technologies, to identify opportunities to improve brand presence Qualifications: •Consumer-centricity: Everything we do is grounded in insight and human truth. The ideal candidate is a student of the marketing function, the CPG industry, and the human condition. They are passionate about delivering creative, compelling and inspiring work. •Collaboration: Our matrixed organization values teamwork, active listening, and trust. This job requires someone who can build and maintain effective cross-functional relationships, often across multiple geographies & time zones. Effective written and verbal communication is a must. •Organization & Time Management: High-growth businesses move quickly. This person will be balancing multiple priorities / projects in a fast-paced, entrepreneurial environment. We need this person to maintain timelines and budgets, seeing the interdependencies of tasks and seeking help with roadblocks early. •Detail Orientation: A commitment to accuracy and quality remains central to the job. •Bachelor’s degree (B. A.) from four-year college or university, marketing candidates strongly preferred •Working familiarity with and desire to lead in analytics, SEO/SEM, and digital technologies •Computer proficiency in all MS Office applications •Willingness to travel (overnights) once per quarter •Comprehensive Medical, Dental, and Vision Insurance •Free Life and Disability Insurance Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!