Marketing Manager, Diagnostics
Beacon Biosignals - Boston, MA
Hiring: Marketing Manager, Diagnostics Company: Beacon Biosignals Location: Boston, MA Job Posted Time: 2026-09-09 18:05:57 Employment Type: Remote Target Skills & Keywords : Asana, Compliance, HubSpot, Make, Salesforce About the job Experience: •5+ years of experience in Marketing Operations or Marketing Analytics Required Skills: •CRM and Data Management •In partnership with our RevOps team, maintain clean, actionable data across our diagnostics marketing and sales systems •Implement tagging structures and workflows that enable our team to work more efficiently •Manage the marketing attribution model across touchpoints •Own day-to-day execution within our CRM: email campaigns, workflows, lead tracking, and list management •Digital Marketing •Maintain and update Diagnostic-specific pages on our website (Framer CMS); coordinate with internal designers on content refreshes •Build and manage an editorial calendar and grow our LinkedIn presence (with expansion to other platforms) •Track relevant awareness days, research milestones, and cultural moments to keep our content timely •Manage digital campaigns including copy generation, design, UTM tracking, vendor management, and ROI analysis •Collaborate with in-house designers to produce engaging visuals, animations, and data storytelling •Messaging and Strategy •Develop and maintain sales enablement materials for sleep physicians, neurologists, and PCPs •Support cross-functional project coordination, including managing Asana boards and facilitating internal marketing communications •Build out and manage ideal customer profiles (ICPs) with targeted messaging and value props for each Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!