Hiring: Marketing Data Analyst Company: BayPort Credit Union Location: Newport News, VA Job Posted Time: 2026-09-12 14:42:09 Target Skills & Keywords : Adobe XD, CSS, Figma, Google Analytics, HTML, HubSpot, JavaScript, Microsoft Office, PHP, Project Management, Salesforce, Sketch, Snowflake, WordPress About the job Experience: •5-8 years of work experience in data analytics within marketing, business, finance, or a related field. Experience with leading cloud-based business intelligence (BI) platforms such as Domo, Looker, Microsoft Power BI, Tableau, and ThoughtSpot. •Operational familiarity with WordPress and web/design tools and technologies such as Adobe XD, Sketch, Figma, HTML, CSS, PHP, and JavaScript. •Operational familiarity with Adobe Creative Suite, Canva, and project management software. •Identifying revenue opportunities and acquisition strategies, understanding product performance, and drawing insights from the customer journey. •Proficient in Google Analytics or Adobe Analytics. Required Skills: •Interface directly with the marketing team to develop and execute marketing strategies for specific target audiences and evaluate the effectiveness of these campaigns. •Report the performance of marketing efforts across multiple channels, including but not limited to direct mail, email, website traffic, social media, search engine marketing, and display/video advertising through marketing models, funnels, customer journey maps, presentations, and dashboards. •Oversee compliance requirements and disclosures for all traditional and digital channels. •Develop and execute email marketing trigger campaign strategies. •Maintain accurate, up-to-date information on products, services, rates, promotions, and articles for the website. •Interface directly with IT and Member Experience to create data connections and reporting through Trellence, Snowflake and Salesforce. •Ensure consistency of branding, interface aspects, and experience across all member-facing digital platforms such as Online and Mobile Banking, as well as corporate communication collateral. •Monitor and organize initiatives and tasks using Marketing's project management Qualifications: •4-year Bachelor’s degree from an accredited four-year college or university in business, marketing, finance or other related fields. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!