Hiring: Marketing Automation Architect (US) Company: PointClickCare Location: United States Job Posted Time: 2026-09-15 10:21:35 Employment Type: Remote Target Skills & Keywords : GDPR, Salesforce About the job Experience: •8+ years of experience administering and architecting Adobe Marketo Engage within complex B2B enterprise environments. •Extensive experience designing enterprise marketing automation strategies, lifecycle programs, lead scoring frameworks, and scalable automation solutions. •Deep expertise integrating Marketo with Salesforce CRM and enterprise marketing technology platforms. •Demonstrated success establishing platform governance, standards, and operational best practices. •Strong analytical mindset, excellent troubleshooting and solution design capabilities, and clear communication skills. Required Skills: •Shape the technical vision, architecture, and roadmap for Adobe Marketo Engage; establish platform governance, standards, and best practices; identify technical debt and architectural opportunities; oversee platform health, performance, and administration. •Design and implement journey-based marketing programs, lifecycle automation, lead nurturing, segmentation, forms, landing pages, and reusable program templates; serve as primary technical consultant for Marketing, Sales Operations, and Customer Success. •Own and optimize the Marketo/Salesforce integration (synchronization, lifecycle logic, field mappings, data integrity); manage integrations with webinar, event, LeanData, live chat, and CMS platforms; act as primary technical liaison with Adobe Marketo Support. •Own the strategy, governance, and continuous optimization of lead scoring models and lifecycle frameworks in partnership with Sales Operations and Analytics to improve lead quality, conversion, and pipeline performance. •Serve as subject matter expert and mentor for the Marketing Operations team; own governance of customer-facing security and service communications with Security, Product, Legal, and Corporate Communications; lead continuous improvement and AI adoption initiatives. Qualifications: •Bachelor's degree, diploma, or equivalent combination of education, certifications, and experience. •Adobe Marketo Engage Certified Expert certification required or strongly preferred •Salesforce certification considered an asset. Compensation: •$159,000 - $177,000 / year •Flexible work environment (work from home / hybrid options) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!