Manager, Growth and Segment Marketing
Prudential Financial - Newark, NJ
Hiring: Manager, Growth and Segment Marketing Company: Prudential Financial Location: Newark, NJ Job Posted Time: 2026-09-11 13:21:41 Employment Type: Part-time / Remote Target Skills & Keywords : PLC, Project Management, Segment About the job Experience: •8 years of experience, strong project management skills, a track record of supporting performance-driven marketing programs and a passion for identifying practical, innovative ways to help drive business growth. •8 years of experience supporting omni-channel B2C and/or B2B growth programs that provide measurable impact for the business. Required Skills: •Translate business unit priorities into omni-channel growth plans and campaigns that deliver against business objectives and measurable value. •Own growth and segment audiences, provide end-to-end campaign oversight and help define which opportunities should be prioritized as growth areas. •Connect strategy to execution by coordinating across channels, technology and partner teams to support audience-first journeys that drive new sales, engagement and cross-sell opportunities. •Use insights and data to help inform customer journeys, audience strategies and test-and-learn roadmaps, translating recommendations into actionable experiments. •Partner with Marketing Analytics to track, measure and socialize performance results, helping identify opportunities to optimize growth plans against financial and business targets. •Partner with Product Marketing to understand how to embed product marketing needs into audience-led journeys. •Serve as a day-to-day coordination partner across marketing, functional and channel leads to drive prioritization, alignment and momentum across key growth initiatives. •Partner with other functional teams to help ensure campaigns are connected and optimized throughout the funnel. Compensation: •$114,500 - $188,900 / year •Flexible work environment (work from home / hybrid options) •Market competitive base salaries, with a yearly bonus potential at every level Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!