Hiring: Lead Copy Writer Company: McAfee Location: San Jose, CA Job Posted Time: 2026-09-16 12:18:13 Employment Type: Hybrid About the job Experience: •5 years (we’d love more!) of copywriting experience in brand, advertising, digital content, or creative environments •At least 5 years (we’d love more!) of copywriting experience in brand, advertising, digital content, or creative environments Required Skills: •Write compelling copy across campaigns, digital experiences, social, CRM, web, video scripts, product surfaces, and internal communications •Develop strong conceptual ideas with designers, art directors, UX writers, content strategists, comms and marketing partners •Craft headlines, narratives, scripts, product claims and copy across formats •Work seamlessly across structured and unstructured formats, including messaging frameworks and matrices •Lead evolution, documentation, and ownership of McAfee’s tone of voice and copy guidelines as the industry, packages, products and features evolve •Ensure new brand strategy and tone are consistently expressed across channels and product surfaces •Provide brand writing guidance, reviews, and approvals to internal partners •Train teams and advocate for best-in-class writing Qualifications: •Portfolio demonstrating conceptual thinking, craft, versatility, and storytelling across channels (required) •Proven ability to contribute to campaigns and integrated concepts •Exceptional writer and editor with mastery across formats •Demonstrated capacity to interpret strategy and data into compelling copy •Strong storytelling instincts across audiences and channels •Highly collaborative, proactive, and comfortable in a lean team •Skilled at managing multiple projects •Confident communicator able to present work and uphold voice standards •McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!