Hiring: Insights, Strategy & Analytics – Sr. Manager (Multi-Genre) Company: Sony Pictures Entertainment Location: Culver City, CA Job Posted Time: 2026-09-10 12:52:39 Target Skills & Keywords : Business Analysis, Linear, Microsoft Excel, Microsoft PowerPoint, Stakeholder Management About the job Experience: •10+ years of experience leading strategy, insights, analytics, research, business intelligence, consulting, or business planning within media, entertainment, consumer brands, or related industries. Required Skills: •Working across Production, Development, Marketing, PR, Franchise Management, and executive leadership, this role combines audience insights, business intelligence, and strategic planning to drive franchise growth, inform executive decision-making, and identify opportunities to deepen audience engagement of our game shows across platforms. •Success in this role requires exceptional strategic thinking, analytical rigor, executive communication, stakeholder management, and the ability to influence decisions across a highly matrixed organization. •Franchise Strategy & Leadership •Serve as a trusted strategic advisor to franchise leadership, helping shape the long-term vision, priorities, and growth strategy for Jeopardy! and other Nonfiction & Scripted series. •Develop a holistic view of franchise health by integrating audience performance, consumer insights, brand equity, competitive intelligence, marketplace trends, and business performance. •Identify emerging audience, marketplace, technology, and cultural trends that create opportunities for franchise growth while preserving the unique identity of Jeopardy! and our Nonfiction & Scripted series. •Lead audience and consumer insights that inform production, marketing, brand strategy, development, and franchise growth. •Own audience performance reporting across linear television, cable, streaming, digital, and social platforms, delivering executive-ready analyses that provide a comprehensive view of franchise performance. Qualifications: •Demonstrated ability to synthesize audience, consumer, marketplace, and business performance data into strategic recommendations that drive measurable business outcomes. •Comprehensive expertise in television, streaming, digital media, social platforms, and the evolving entertainment ecosystem. •Extensive experience leading qualitative and quantitative research, including focus groups, surveys, episode testing, dial testing, concept testing, creative testing, key art testing, tagline testing, advertising effectiveness, and audience segmentation. •Applied hands-on capability in Nielsen audience measurement and cross-platform viewership reporting, including NPower, NNTV, Total Content Ratings, WRAP, NLTV, and related audience measurement tools. •Advanced proficiency with Tableau, Microsoft Excel, PowerPoint, and executive presentation development. •Exceptional strategic thinking, executive communication, storytelling, stakeholder management, and analytical problem-solving skills. •Bachelor's degree required; MBA or other advanced degree preferred. •Passion for entertainment, especially game shows & nonfiction, audience behavior, and building enduring, franchise-driven brands. Compensation: •$112,000 - $145,000 / year •Competitive benefits and rewards package Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!