Growth Marketing Manager, YouTube Premium Marketing

Google - San Bruno, CA

Hiring: Growth Marketing Manager, YouTube Premium Marketing Company: Google Location: San Bruno, CA Job Posted Time: 2026-09-10 12:12:19 Target Skills & Keywords : Bruno, Epic Systems, Financial Planning, User Experience About the job Experience: •6 years of experience in growth marketing. •4 years of experience in management consulting, corporate strategy, finance, or product marketing, with a focus on subscription business models, lifetime value (LTV)/customer acquisition cost (CAC) modeling, and financial planning. Required Skills: •Learn more about benefits at Google . •Build a content marketing funnel to drive subscriber growth at scale, partnering with go-to-market (GTM) to bring moments to life for free and paid users. •Design and execute end-to-end growth marketing strategies across acquisition and engagement channels (including email, in-product messages and recommendations, landing pages, and GEO) to acquire, onboard, and retain music and premium members globally. •Manage all facets of marketing campaigns from concept, strategy, and creative production to launch coordination, optimization, and reporting—leveraging AI technologies to maximize efficiency and performance. Design and execute rigorous A/B tests. •Analyze campaign performance data and user behavior to extract insights, uncover net-new growth levers, and streamline the user conversion funnel. Establish business cases for long-term growth. •Partner with growth experts across teams to accelerate user growth and enhance the core product experience. Develop audience insights. Qualifications: •Bachelor's degree or equivalent practical experience. •YouTube Marketing’s mission is to know our users, and to connect them to the magic of our products and creators. We make YouTube successful by shaping people’s perceptions of YouTube and inspiring them to engage with us. We’re also responsible for all of YouTube’s marketing activities to consumers, creators, and key opinion influencers. •Individual pay is determined by factors including job-related skills, experience, and relevant education or training. •US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits Compensation: •US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!