Growth Marketing Manager

Studycast - Raleigh, NC

Hiring: Growth Marketing Manager Company: Studycast Location: Raleigh, NC Job Posted Time: 2026-09-03 14:44:16 Target Skills & Keywords : A/B Testing, Agile, Asana, EMR, Figma, Google Analytics, HubSpot, Microsoft Excel, Microsoft PowerPoint, Project Management, SaaS, Salesforce About the job Experience: •5+ years in growth or performance marketing roles, with demonstrated experience fully owning and leading multi-channel B2B marketing campaigns, preferably in the healthcare and/or SaaS space. •Proven ability to lead campaign strategy from concept through execution and reporting, not just channel management. •Deep expertise in Google Ads, paid social, ABM platforms, programmatic display, geotargeting, and content syndication. •Expert-level fluency with analytics tools (Google Analytics, HubSpot and Salesforce reporting), including technical setup, report-building, and data structure optimization. •Demonstrated experience building and presenting executive-level campaign strategy and performance decks. Required Skills: •Campaign Leadership & Strategy •Own the end-to-end planning, development, and execution of integrated multi-channel marketing campaigns, anchored to a clear campaign theme, KPIs, and strategic objectives. •Lead campaign strategy documentation in PowerPoint and FigJam, mapping campaign architecture, audience segmentation, channel mix, messaging hierarchy, and conversion paths prior to execution. •Bring forward original campaign ideas and proactively propose new approaches based on market trends, competitive activity, and performance data. •Develop and present clear executive-facing communication decks that summarize campaign strategy, status, results, and recommendations in a format appropriate for leadership audiences. Keep campaign decks up-to-date as our single source of truth, strategic direction, and reporting as the campaign progresses. •Partner cross-functionally with Product Marketing and Lifecycle & Content Marketing Managers to ensure consistent messaging across all channels, campaigns, and web pages. •Quickly design and revise necessary graphics, often with the support of templates, in Figma, Adobe InDesign, and Photoshop as needed. Agile in finding quick solutions to graphic design needs and using AI and other tools to scale and create visual content quickly. Consider visual content as foundational to campaign planning and success. •Write on-brand, clear content for ads, emails, and landing pages as needed, ensuring that content aligns to campaign goals and resonates with the target audience. Collaborate with Product Marketing Manager and Lifecycle and Content Marketing Manager to revise as needed. Qualifications: •Bachelor’s degree in marketing, business, or a related field. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!