Hiring: Global Marketing Director, Oncology Company: GSK Location: Collegeville, PA Job Posted Time: 2026-09-10 13:52:20 Employment Type: Hybrid Target Skills & Keywords : Product Strategy, Stakeholder Management About the job Experience: •5 years of Marketing experience with at least one global launch is required — this does not need to be launch-leadership experience, but candidates should have played a substantive role on at least one oncology (ideally rare/specialty tumor) launch team, with exposure to the full pre-launch-to-launch lifecycle. •10+ years of relevant pharmaceutical/biotech marketing experience, including meaningful time in oncology and multiple launches. Required Skills: •Contribute to and evolve elements of the global brand and launch plan, translating the overarching brand strategy set with the Senior Director into actionable marketing programs and timelines. •Co-lead the development of core global campaign materials — positioning, messaging architecture, HCP and patient-facing content, sales aids, and digital assets — ensuring scientific accuracy, medical/legal/regulatory (MLR) compliance, and consistency of brand voice. •In partnership with the Strategy & Operations director, build and maintain the global launch readiness plan and toolkit, ensuring affiliates have the strategic rationale, materials, and training support needed for local adaptation and execution. •Manage the commercial dimension of interactions with Key External Experts (KEEs), including planning and running the Commercial Strategic Council (or equivalent advisory forum) to pressure-test brand strategy, messaging, and launch readiness. •Build and maintain a network of relevant oncology/GIST KEEs, ensuring compliant, well-documented, and strategically purposeful engagement aligned with Medical Affairs activities. •Synthesize KEE and advisory board input into actionable recommendations for brand strategy, campaign development, and affiliate guidance. •Serve as the primary Global Marketing point of contact for key affiliates (US, EU5, Japan, China + regions) on brand strategy, campaign materials, and launch execution — balancing global consistency with local market needs. •Drive affiliate engagement strategy and input into affiliate operational planning Qualifications: •Bachelor's degree required; MBA or advanced scientific/business degree preferred. •Preferably 8–10+ years of relevant pharmaceutical/biotech marketing experience, including meaningful time in oncology and multiple launches. •Global or international marketing experience, including working with or through affiliates, is a strong plus. •Prior US pharmaceutical marketing or launch experience strongly preferred. •High degree of self-direction: comfortable owning ambiguous, cross-functional workstreams without close supervision or a supporting team. •Strong strategic thinking paired with hands-on executional rigor — equally comfortable shaping positioning and building campaign materials. •Excellent stakeholder management and influencing skills, with credibility to engage senior leaders, external experts, and affiliate teams as a peer. •Strong analytical and insight-synthesis capabilities; able to translate data and expert input into clear commercial recommendations. •Excellent written and verbal communication skills, including comfort presenting to senior governance forums. •Understanding of specialty oncology treatment landscapes is a plus, though not required. Compensation: •Competitive benefits and rewards package Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!