Director, Player Marketing
Epic Games - Cary, NC
Hiring: Director, Player Marketing Company: Epic Games Location: Cary, NC Job Posted Time: 2026-09-11 11:06:32 Target Skills & Keywords : Epic Systems About the job Experience: •10+ years of marketing experience, including several years in player, lifecycle, or growth marketing for games or other live, player-facing products •7 years of employment with a paid sabbatical. Required Skills: •You'll bring rigor to how the team plans, measures, and prioritizes: building real player-funnel visibility, a stronger measurement and experimentation practice, and clear, executive-ready storytelling around impact. You'll manage a small team of marketing managers and report directly to the Senior Director of Marketing. •In this role, you will •Own player marketing strategy and execution across a portfolio of 2nd & 3rd party content in the Fortnite ecosystem, including UEFN games, developer-built experiences and more •Lead marketing planning for new experiences and IP programs as they move toward launch, partnering closely with product and studio teams from early development onward •Build and scale a data-driven marketing practice: define KPIs, build real funnel and player visibility, run experiments, and report results and ROI clearly to senior leadership •Own genre-focused campaigns, in-game live events, and IP partnership marketing across the portfolio •Manage, coach, and grow a team of marketing managers, helping the team focus on the highest-impact work rather than spreading thin across every request •Partner cross-functionally with brand, creative, community, PR, partnerships, data science, product, paid media, and publishing teams, and manage relationships with external partners Compensation: •Our coverage includes Medical, Dental, a Vision HRA, Long Term Disability, Life Insurance & a 401k with competitive match Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!