Director, Performance Marketing and Digital Products
Arizona Cardinals Football Club - Tempe, AZ
Hiring: Director, Performance Marketing and Digital Products Company: Arizona Cardinals Football Club Location: Tempe, AZ Job Posted Time: 2026-09-16 18:36:33 Employment Type: Full-time Target Skills & Keywords : CPT, Phoenix, Product Strategy, Project Management About the job Experience: •At least ten (10) years of relevant experience driving consumer acquisition across marketing channels such as PPC, Display, Paid Search, Paid Social, and Retargeting •History in driving a business’s growth with innovative demand generation and prospecting campaigns •Vast experience pulling analytics and leveraging insights to adjust plans, creative, and messaging •Proven and successful experience managing a cross-functional team, being able to perform tasks and manage others to the successful completion of a project •Proven and successful experience building and executing direct and digital marketing campaigns for a business in a highly competitive and complex business environment Required Skills: •Implement and manage both online and offline marketing programs that will enable the business to meet consumer acquisition targets, sales, margin, and overall goal achievement. •Build strategies and oversee optimization and measurement of consumer acquisition, cross-sell initiatives, and remarketing to deliver incremental sales, and enable consumer loyalty. •Assist with the selection and management of the business’s technology partners for the purpose of ensuring that the business is maximizing marketing performance and profitably. •Coordinates cross-functional input, deliverables, timelines, and communicates properly documented progress and issues of programs to the SVP, Marketing. •Track and monitor program performance against the business’s overall goals and objectives. •Provide weekly/monthly/annual policy and quote forecasts for all the business’s products, evaluates scenarios for ROI performance, and communicates results and recommendations to the SVP, Marketing and key stakeholders. •Lead efforts in the utilization of data-driven methodology, analyses, and measurements to improve the effectiveness of all marketing channels, paid search, email, direct mail, programmatic media, modeling, forecasting, and analyses. •Own the strategy and roadmap for digital product experiences across the team website, mobile app, ticketing and other fan-facing platforms, ensuring product priorities support business needs, fan engagement and revenue growth. Qualifications: •Bachelor’s degree (or equivalent) in marketing or business Compensation: •Flexible work environment (work from home / hybrid options) •Competitive benefits and rewards package Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!