Director, Omnichannel Analytics

BridgeBio - San Francisco, CA

Hiring: Director, Omnichannel Analytics Company: BridgeBio Location: San Francisco, CA Job Posted Time: 2026-09-16 11:47:39 Employment Type: Full-time / Hybrid Target Skills & Keywords : A/B Testing, Google Analytics, Python, SQL About the job Experience: •8+ years of experience in analytics, with a strong focus on digital or omnichannel analytics, preferably in the pharmaceutical/biotech industry. Required Skills: •We are seeking a strategic and data-driven Director of Omnichannel Analytics to lead the measurement, optimization, and strategic insight generation for our promotional and digital initiatives. •In the rare disease space—where audiences are small, journeys are complex, and impact is profound—this role is critical to ensuring that every interaction is meaningful, compliant, and effective and efficient. •Strategy And Leadership •Develop and execute a comprehensive omnichannel analytics strategy aligned with the objectives of the business. •Lead omnichannel analytics, insights, data architecture, and testing roadmap, and related communications to both Marketing and Commercial Analytics leadership across products. •Analyze customer behavior, engagement, and exposure to identify and characterize key customer segments. Collaborate with sales and marketing teams to develop robust targeting strategies, multi-channel mix models, and message optimization tailored to each unique customer journey. •Build and lead a small, high-performing, omnichannel analytics team in the longer term. •Lead end-to-end measurement of digital marketing performance across channels, including websites, paid media (digital and non), email/CRM, social, and programmatic campaigns. Qualifications: •Bachelor’s degree in a quantitative field (e.g., Statistics, Economics, Data Science, Engineering); advanced degree (MBA, MS, PhD) preferred. •Solid understanding of advanced statistical measurement and analytics techniques, including strong familiarity with data mining and exploratory analytics tools such as SQL, R or Python •Expertise in omnichannel analytics, marketing performance measurement, and customer journey analytics, including measuring, mining, and generating insights from digital customer engagement data within all digital channels. •Proven ability to influence senior stakeholders and translate analytics into business impact. •Strong communication and storytelling skills, with the ability to simplify complex analyses. Compensation: •$230,000 - $270,000 / year •Flexible work environment (work from home / hybrid options) •Competitive benefits and rewards package Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!