Director of Field Marketing

Torchy's Tacos - Mesquite, TX

Hiring: Director of Field Marketing Company: Torchy's Tacos Location: Mesquite, TX Job Posted Time: 2026-09-10 12:05:50 Employment Type: Hybrid Target Skills & Keywords : Chef About the job Experience: •10+ years of progressive marketing experience, preferably within restaurants, hospitality, retail, consumer services, or another multi-unit consumer brand. •5+ years of experience leading teams, including experience managing geographically dispersed employees. Required Skills: •Responsible for building and leading a high-performing field marketing function that connects our brand to local communities and turns national strategies into meaningful restaurant-level activation. •The Director will lead the Field Marketing team and work closely with Restaurant Operations, Brand Marketing, Digital, Loyalty, Catering, Finance, and other cross-functional partners to ensure local marketing efforts are focused on the biggest business opportunities and deliver measurable results. •Field Marketing Strategy & Leadership •Develop and lead the overall Field Marketing strategy aligned with company growth, traffic, brand, and restaurant priorities. •Build a scalable field marketing model that balances system-wide priorities with the unique needs of individual markets and restaurants. •Identify markets and restaurants with the greatest opportunity and develop targeted plans to improve performance. •Establish clear priorities, expectations, processes, and ways of working for the Field Marketing team. •Serve as the primary strategic marketing partner to Operations leadership on local restaurant marketing opportunities. Qualifications: •8–10+ years of progressive marketing experience, preferably within restaurants, hospitality, retail, consumer services, or another multi-unit consumer brand. •3–5+ years of experience leading teams, including experience managing geographically dispersed employees. •Demonstrated experience developing local or field marketing strategies that drive measurable business results. •In-depth knowledge of restaurant or multi-unit operations and the ability to build credibility with operators. •Strong analytical skills with the ability to translate data into actionable market and restaurant strategies. •Proven ability to build scalable programs while allowing for appropriate local flexibility. •Strong cross-functional leadership, communication, and influencing skills. •Comfortable operating in a fast-paced environment where priorities evolve and the function continues to mature. •Willingness to travel regularly to restaurants and markets. •Must be located in one of Torchy's Tacos major markets. Austin, TX preferred. Compensation: •Flexible work environment (work from home / hybrid options) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!