Director of Acquisition - Sportsbook (Remote US)

Fanatics - Denver, NY

Hiring: Director of Acquisition - Sportsbook (Remote US) Company: Fanatics Location: Denver, NY Job Posted Time: 2026-09-11 12:54:14 Employment Type: Full-time About the job Experience: •10+ years of experience in growth, media or commercial strategy, ideally within online gaming, sports betting, or digital entertainment. Required Skills: •We’re looking for a Director of Acquisition to support strategy, execution, and performance optimization across acquisition and media for our sports and gaming app. You’ll be responsible for designing and implementing data-driven programs that drive growth across the funnel. •This is a high-visibility, cross-functional role that will directly impact our sports and casino P&L. You’ll partner closely with the CRM, Media, Promotions, Analytics and Product teams to shape and execute initiatives to drive new customer acquisition focusing on ROI. •If you thrive at the intersection of commercial strategy, media, customer marketing, and analytics — and want to help build the future of one of the most recognized sports brands in the world — this is the role for you. •Lead cohort growth strategy: Own the end-to-end strategy for growing and maximizing value from player cohorts across from Awareness through to day 14 •Drive commercial outcomes: Develop and deliver programs that directly impact awareness, consideration, NGR, LTV, payback for the business. •Optimize player journeys: Identify friction points and opportunities across the acquisition funnel and early life •Incentives & personalization: Partner with centralized growth function to work through what the right growth incentives are to drive highest ROI •Champion data-driven decisions: Use cohort analyses, behavioral data, and predictive models to inform strategy and prioritize initiatives. Qualifications: •Demonstrated success in driving customer value and retention through targeted, data-informed initiatives. •Comprehensive expertise in player segmentation, incentives, churn prevention, and monetization strategies in a digital or regulated environment. •Strong analytical skills using LTV and commercial analytics •Excellent cross-functional leadership and communication skills — able to influence stakeholders and drive alignment across diverse teams. •For information about our benefits, please visit https://benefitsatfanatics.com/ Compensation: •$200,000 - $235,000 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!