Hiring: Director, Marketing Communications / Brand Communications Company: GEICO Location: Bethesda, MD Job Posted Time: 2026-09-12 12:57:46 Target Skills & Keywords : Embedded Systems, Project Management About the job Experience: •10+ years of communications experience with a focus on marketing communications, brand PR, and consumer communications. Required Skills: •Develop and execute a proactive marketing communications strategy that elevates GEICO’s brand in trade, business, and consumer media while also telling the story to our associate population, with a focus on driving outsized share of voice and strengthening GEICO’s marketing reputation. •Leverage existing relationships with key publications to secure meaningful coverage of GEICO’s marketing evolution, campaigns, partnerships, and creative work. •Serve as an embedded communications partner within the Marketing organization, attending leadership meetings, planning sessions, and strategy discussions to identify storytelling opportunities early. •Advise senior marketing leaders on media opportunities, thought leadership, and external visibility. •Support executive and internal communications for marketing leadership, including talking points, town halls, and organizational messaging. •Explore and integrate AI-enabled tools, platforms, and agents as a core accelerator for marketing communications by scaling media intelligence, outreach, content development, and measurement across the PR ecosystem. •Manage a small team and serve as the day-to-day point of contact with our agency partners, setting priorities, directing outreach, and ensuring the agency is delivering work that meets our standards and elevates the brand. •Serve as a communications liaison across GEICO’s broader roster of external agencies – including creative, media, and digital partners – to ensure alignment on messaging, brand voice, and proactive storytelling opportunities. Qualifications: •Retail or consumer brand PR experience strongly preferred. •Established relationships with reporters and editors at major marketing and advertising trade publications. •Proven ability to secure top-tier media placements and build sustained narrative campaigns. •Exceptional writing, strong project management instincts, and a collaborative approach. Compensation: •$140,425 - $229,600 / year •Flexible work environment (work from home / hybrid options) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!