Director - Influencer Marketing

Caris Life Sciences - Tempe, AZ

Hiring: Director - Influencer Marketing Company: Caris Life Sciences Location: Tempe, AZ Job Posted Time: 2026-09-16 14:20:59 Employment Type: Full-time Target Skills & Keywords : Project Management, Regulatory Compliance About the job Required Skills: •Working closely with Marketing leadership, this individual will bring deep expertise in social media, influencer marketing, community building, and audience intelligence to translate strategic priorities into measurable business impact while helping establish Caris Detect as one of the most trusted and culturally relevant brands in healthcare. •This is a hands-on leadership role for an individual who enjoys developing strategy while also executing, optimizing, and continuously evolving high-impact social media and influencer programs. This is a full-time position reporting to the Vice President, Marketing – Caris Detect. •Success in this role will be measured by growth in brand awareness, trusted engagement, audience development, influencer impact, and measurable contribution to commercial objectives. •Own the Caris Detect social media strategy and presence across all priority channels, ensuring consistent messaging, brand standards, scientific accuracy, regulatory compliance, and high-quality execution that strengthens brand awareness, engagement, and community growth. •Develop and manage the social media editorial calendar in collaboration with Product Marketing, Medical Affairs, Commercial, Digital Marketing, Clinical Care, Corporate Communications, Creative, and other cross-functional stakeholders. •Create, publish, optimize, and analyze social media content while continuously improving channel performance through audience insights, analytics, and best practices. •Partner with Creative and Digital Marketing to ensure social media content aligns with integrated marketing campaigns, product launches, and brand strategy. •Develop and execute executive social media strategies that elevate Caris Detect leadership, thought leadership, and brand visibility. Qualifications: •Bachelor's degree in Marketing, Communications, Business, or a related field. •Ten or more years of progressive experience leading social media, influencer marketing, brand marketing, digital engagement, or community-building initiatives, preferably within healthcare, diagnostics, biotechnology, medical devices, consumer health, wellness, or similarly complex industries. •Demonstrated success building high-performing social media channels, influencer programs, ambassador initiatives, and community engagement strategies that drive measurable business results. •In-depth knowledge of how modern consumer brands build trust, community, and cultural relevance through social media, creators, influencers, and digital engagement. •Exceptional written communication, storytelling, editorial, and content development skills. •Strong analytical skills with experience measuring campaign performance and translating data into actionable business insights. •Exceptional project management, organizational, and communication skills with the ability to manage multiple initiatives in a fast-paced, cross-functional environment. •Demonstrated ability to influence and collaborate effectively across diverse internal and external stakeholder groups. •Hands-on, execution-oriented leader with an entrepreneurial mindset and a passion for building new capabilities and continuously improving performance. •MBA or other relevant advanced degree. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!