Hiring: Director, Growth Content Company: Airwallex Location: San Francisco, CA Job Posted Time: 2026-09-13 13:25:47 Target Skills & Keywords : Content Strategy, Embedded Systems, Salesforce, User Experience About the job Experience: •10+ years of experience in content creation, marketing, or a related field, with a strong preference for experience in the fintech or technology sector. Required Skills: •Develop and implement a comprehensive content strategy that aligns with the company's goals, brand identity, and audience needs across multiple products (payments, business accounts, spend, billing) and global markets. •Lead the creation of content across various formats, including blogs, product guides, videos, case studies, whitepapers, ebooks, webinars, and social media, to support product launches, campaigns, and demand generation initiatives. •Lead, manage, and coach a team of content creators, editors, and strategists. Foster a collaborative and high-performing environment where creativity and innovation thrive. •Identify and integrate AI tools and technologies into content creation and distribution workflows to increase efficiency, creativity, and personalization. •Establish and refine content production processes to ensure the team can produce high-quality work quickly and efficiently. Implement best practices for content lifecycle management from ideation to publication and analysis. •Ensure all content is on-brand, consistent in terms of style, quality, and tone, and optimized for search and user experience across all channels, including online, social media, email, mobile, video, and print. •Define content marketing success metrics and implement systems to track and analyze content performance, including contribution to pipeline and revenue. Use insights to inform future content strategies and optimizations. •Work closely with marketing, sales, product, and design teams to create a unified and effective content strategy. Partner with regional marketing leads to localize content strategy across key markets (Americas, EMEA, APAC, China). Qualifications: •A minimum of 10+ years of experience in content creation, marketing, or a related field, with a strong preference for experience in the fintech or technology sector. •Demonstrated success in developing and executing successful content strategies for tech products with a user-first approach. •Exceptional writing and editing skills, with the ability to convey complex information in a clear and engaging way. •In-depth knowledge of AI tools and technologies relevant to content marketing and their integration into workflows. •Operational familiarity with SEO best practices and content performance analytics tools. •Demonstrated ability to think strategically and creatively, with experience in producing content that engages and converts. •Demonstrated capacity to work in a fast-paced environment, managing multiple projects simultaneously without compromising quality. •Operational familiarity with multi-market content localization and working with globally distributed teams across different regions and time zones. •Demonstrated capacity to move fast and grow in dynamic, collaborative, and ambiguous startup-like environments; experience successfully proposing new solutions across a landscape of diverse decision makers with determination. •Applicant Safety Policy: Fraud and Third-Party Recruiters Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!