Director, Creator Marketing (Influencer)
Zeno Group - New York, NY
Hiring: Director, Creator Marketing (Influencer) Company: Zeno Group Location: New York, NY Job Posted Time: 2026-09-10 15:10:40 Employment Type: Contract Target Skills & Keywords : Program Management About the job Experience: •6+ years of experience in creator marketing, influencer marketing, communications or related fields within an agency or other fast-paced environment. Required Skills: •Do you know how to build creator partnerships that inspire audiences and deliver measurable business results? Are you passionate about helping brands connect with consumers through authentic storytelling, cultural relevance and innovative creator programs? •As a Director, Creator Marketing at Zeno, you will lead integrated creator marketing programs for leading consumer brands. Working closely with clients and cross-functional teams, you will develop creator strategies that span paid, earned and owned channels while guiding campaigns from concept through execution, optimization and reporting. •This role is ideal for a strategic creator marketing leader who enjoys both big-picture thinking and hands-on collaboration. You'll have the opportunity to shape client programs, mentor team members and help evolve Zeno's creator marketing capabilities across the agency. •Creator Strategy & Campaign Leadership: Develop and lead creator marketing strategies that align with client objectives, audience insights and business goals across a variety of consumer brands and campaigns. •Creator Partnerships & Program Management: Lead creator identification, vetting, negotiations, relationship management and campaign execution while building authentic partnerships across platforms including Instagram, TikTok, YouTube, Pinterest and emerging channels. •Paid Creator & Performance Optimization: Partner with paid media and analytics teams to develop creator amplification strategies, including whitelisting, performance measurement, optimization and reporting. •Content & Platform Innovation: Monitor creator trends, platform updates and emerging technologies to identify new opportunities that strengthen campaign performance and audience engagement. •Client Leadership & Strategic Guidance: Build strong client relationships by providing strategic recommendations, communicating campaign performance and helping clients navigate the evolving creator landscape. Qualifications: •Proven success developing and leading creator marketing programs for consumer brands across multiple social platforms. •Comprehensive expertise in creator partnerships, platform dynamics, audience behaviors and creator relationship management. •In-depth knowledge of creator whitelisting, paid social amplification and creator marketing measurement. •Strong project and account management skills, including experience managing agency fees, budgets and campaign resources. •Strong presentation, communication and relationship-building skills, with experience leading client discussions and integrated teams. •Curiosity about creator culture, emerging platforms and the future of digital communications. Compensation: •Flexible work environment (work from home / hybrid options) •We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!