Director, Commerce Strategy & Retail Media Planning
dentsu - New York, United States
Hiring: Director, Commerce Strategy & Retail Media Planning Company: dentsu Location: New York, United States Job Posted Time: 2026-09-11 14:42:03 Employment Type: Full-time / Remote Target Skills & Keywords : Project Management, Spark About the job Experience: •8+ years of experience in media strategy, digital planning, or performance marketing with a focus in commerce & retail media and/or shopper marketing. •3+ years of leadership experience managing, mentoring, or developing high-performing teams. Required Skills: •As the Director, Commerce Strategy & Retail Media Planning •This role reports to the VP, Commerce & Retail Media. •Commerce Strategy Leadership •Lead the development of integrated commerce and retail media strategies that connect client business objectives, retailer priorities, shopper behavior, eCommerce goals, and media opportunities. •Translate complex business challenges into clear strategic recommendations, planning frameworks, and commerce roadmaps. •Shape annual, quarterly, and campaign-level commerce planning initiatives across priority retailers, brands, and business units. •Identify opportunities where retail media investments can accelerate sales growth, support customer priorities, drive new-to-brand acquisition, improve share performance, and strengthen retailer partnerships. •Develop strategic POVs, recommendations, thought leadership, and planning frameworks that inform client investment decisions. Qualifications: •Bachelor's degree in Marketing, Business, Communications, Analytics, or a related field preferred. •Demonstrated experience developing commerce and retail media strategies across major retailers and retail media networks. •Comprehensive expertise in retail media ecosystems including Amazon Ads, Walmart Connect, Roundel, Kroger Precision Marketing, Instacart, Criteo, and similar platforms. •Proven ability to translate business objectives into actionable commerce, shopper, and media planning frameworks. •Strong analytical mindset with the ability to synthesize business, retailer, consumer, and performance inputs into strategic recommendations. •Excellent written, verbal, presentation, and storytelling skills. •The annual salary range for this position is $152,662 -$180,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. •Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave. •Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. •To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. Compensation: •$152,662 - $180,000 / year •Flexible work environment (work from home / hybrid options) Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!