Digital Marketing Specialist
Home Creations - Oklahoma City Metropolitan Area
Hiring: Digital Marketing Specialist Company: Home Creations Location: Oklahoma City Metropolitan Area Job Posted Time: 2026-09-16 21:18:12 Employment Type: Full-time Target Skills & Keywords : Google Analytics, HubSpot, Salesforce About the job Experience: •3+ years of hands-on digital marketing experience, with a homebuilder, real estate brokerage, or multi-location consumer brand. Required Skills: •Monday-Friday 8:00am to 5:00pm (occasional nights/weekends for events) •Works in conjunction between two markets: Oklahoma City, Oklahoma and Houston, Texas. Will report to the VP of Sales & Marketing, Houston Division President, and directly to ownership. •Social media execution: Own and execute the content calendar for the Houston and Oklahoma City Division through multiple channels and track performance. •OKC coordination: Partner with the marketing team to adapt corporate creative for the Oklahoma & Texas market, uphold brand standards across markets, and contribute to cross-division campaigns. •Paid digital: Plan, launch, and optimize Meta, Google, and retargeting campaigns against cost per qualified lead and community-level traffic, with clear weekly reporting on spend and ROI. •Web and listings: Maintain community landing pages, spec home listings, and third-party listing feeds; coordinate photography, floor plans, and pricing updates with sales and construction for multiple divisions. •Email and CRM: Build and send nurture sequences for interest lists, VIP Homebuyers, and Realtor partners; ensure clean lead handoff to the sales team and consistent follow-up cadence. Qualifications: •Working proficiency in Meta Business Suite, Google Ads, Google Business Profile, and at least one email marketing platform (Mailchimp, HubSpot, or equivalent). •Comfort with Google Analytics 4, UTM tagging, and basic source attribution. •Strong writer able to draft in an established brand voice rather than a generic social-marketer voice. •Working proficiency with Adobe Creative Suite or Canva for creative production. •Prior experience marketing new construction, master-planned communities, or Texas or Oklahoma real estate. •Operational familiarity with homebuilder CRM tools such as Lasso, HubSpot, or Salesforce. •Solid functional working knowledge of TREC and/or OREC advertising rules and general RESPA guardrails for real estate marketing. •Bilingual English/Spanish a plus given Houston market demographics. •Temperature controlled office environment. The noise level is moderately quiet Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!