Campaign Manager
CKE Restaurants, Inc. - Franklin, TN
Hiring: Campaign Manager Company: CKE Restaurants, Inc. Location: Franklin, TN Job Posted Time: 2026-09-12 11:56:07 Employment Type: Hybrid Target Skills & Keywords : A/B Testing, HTML, Quality Assurance About the job Experience: •5+ years of experience in marketing, CRM, lifecycle marketing, campaign management, or marketing operations. Required Skills: •Serve as the subject matter expert for the CRM platform, including staying current on platform enhancements, troubleshooting issues, and partnering with vendor support teams. •Own CRM performance reporting, dashboarding, audience growth tracking, and campaign health monitoring to ensure programs are operating effectively and delivering business impact. •Explicitly call out ownership of email, push notification, in-app messaging, and content card execution across digital channels. •Manage customer lifecycle journeys and automated programs, including welcome, birthday, reactivation, and other triggered communications, while continuously optimizing performance. •Build and manage customer segments and audiences to support targeted marketing initiatives and personalized communications. •Manage creative request processes, campaign approvals, and cross-functional coordination to support timely launches. •Lead testing strategies including A/B testing, holdout/control groups, and ongoing optimization efforts designed to improve campaign performance. •Expand QA responsibilities to include validation of CRM functionality, customer journeys, mobile app experiences, and digital platform enhancements. Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!