Hiring: Brand Analytics Manager Company: Tropical Smoothie Cafe Location: Atlanta, GA Job Posted Time: 2026-09-10 12:05:51 Target Skills & Keywords : Microsoft Excel, Microsoft Office, Project Management About the job Experience: •5+ years relevant experience in analytics, finance, and/or marketing strategy Required Skills: •Analyzes performance of promotions, menu, marketing and digital initiatives, and other factors impacting business performance. Provides insights and recommendations to stakeholders to drive strategy and sales growth. •Designs, monitors, and analyzes market or store-level testing to determine incrementality and success of potential menu, promotional, or operational changes. This includes selecting test participants and controls, determining key KPIs, conducting ongoing reporting, and communicating final analysis and go-forward recommendations. •Supports marketing team in decision making by using business context knowledge and data to consult on key decisions. •Creates and maintains reports and dashboards with information including but not limited to operations metrics, development analysis, sales performance, and marketing analysis •Monitors data accuracy and completes QA as necessary to ensure accuracy and functional design of company-wide reporting systems and dashboarding. Participates in partnerships with our external system providers and our internal team to ensure that data needs are met to support internal business needs. •Leverages internal and external data sources to critically examine the business and market and find novel insights. Communicates insights in a clear and compelling way. •Aids in the compilation of monthly reporting to investors/board •Provides forecasting support for products, promotions, and overall sales based on historical performance and other relevant factors. Qualifications: •BS or BBA in Marketing/Business, Finance, or related field •Required Certificates, Knowledge, Or Licenses •Advanced knowledge of MS Office with expertise in Excel •Strong analytical and problem-solving skills with an appreciation of and attention to important details •Strong interpersonal, written, communication and relationship-building skills •Self-starter: able to clarify ambiguity and create solutions in a fast-paced organization •Solid project management skills with excellent organizational skills and ability to maintain composure under pressure •Demonstrated capacity to work cross-functionally and build working relationships through collaboration, influence, and negotiation to successfully accomplish a task •Demonstrated capacity to work on tight deadlines in a fast-paced, team environment •This position requires up to 15% travel as needed to support key business initiatives Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!