Hiring: AVP, Product Marketing — Independent Distribution Company: KKR Location: Des Moines, IA Job Posted Time: 2026-09-16 14:51:36 Target Skills & Keywords : Capital Markets, Project Management About the job Experience: •The ideal candidate has demonstrated experience marketing annuity solutions through independent distribution. They connect sales strategy, audience insight, and execution; simplify complex products; influence senior stakeholders; lead teams; and move cross-functional initiatives from concept through measurable results. Required Skills: •The successful candidate will combine solid independent distribution background with insight, disciplined execution, analytical rigor, and annuity product knowledge while partnering across Sales, National Accounts, Product, Marketing, Legal, Compliance, Creative, and Analytics. •Define and lead the product marketing strategy for Independent Distribution, aligning priorities, resources, and execution with sales objectives and enterprise brand standards. •Develop and manage marketing plans that translate business priorities into integrated campaigns, channel programs, sales enablement, and measurable outcomes. •Partner with Independent Sales and National Accounts leadership to identify audience needs, shape creative marketing approaches, and strengthen engagement with IMO and BGA partners. •Lead strategy and execution for new product launches, including positioning, messaging, launch plans, sales tools, collateral, and financial professional communications. •Direct the development of digital and print marketing materials, websites, and related resources in partnership with Marketing and Creative teams. •Manage initiatives end to end, from brief development and stakeholder alignment through review, approval, deployment, measurement, and optimization. •Partner closely with Product, Legal, and Compliance to ensure marketing and advertising materials are accurate, on brand, and approved for use in accordance with applicable requirements. Qualifications: •Bachelor's degree in marketing, communications, business, or a related field. •7-10 years of related experience, including experience in the sales and marketing of annuity products. •FINRA Series 6 registration, or the ability to obtain it within six months of hire. •Demonstrated experience developing marketing campaigns, launching products, and managing portfolios of marketing materials, websites, and related resources. •Demonstrated ability to understand complex products, sales concepts, and strategies and translate them into clear, high-impact messaging and visuals. •Strategic and commercial orientation: Connects marketing priorities to sales goals, audience needs, and measurable business outcomes. •Collaboration and influence: Builds trusted relationships and works effectively across functions and levels, including with senior stakeholders. •Ownership and execution: Takes accountability, follows through, and delivers high-quality work from concept through completion. •Project management and prioritization: Manages multiple workstreams, competing priorities, and tight deadlines with strong organization and attention to detail. •Competitor and market intelligence: Monitors competitor activity, market trends, distribution dynamics, and audience needs to generate insights that inform positioning, messaging, and go-to-market decisions. Compensation: •$130,000 - $160,000 / year •KKR sponsors investment funds that invest in private equity, credit and real assets and has strategic partners that manage hedge funds Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!