Associate Director, Omnichannel Marketing & Media – Alzheimer’s Disease

Eisai US - Nutley, NJ

Hiring: Associate Director, Omnichannel Marketing & Media – Alzheimer’s Disease Company: Eisai US Location: Nutley, NJ Job Posted Time: 2026-09-10 11:48:13 Employment Type: Hybrid Target Skills & Keywords : LLM About the job Experience: •8+ years of pharmaceutical or life sciences marketing experience, with demonstrated success in omnichannel strategy, data-driven solution design, and media activation. Required Skills: •Lead the development, activation, implementation and optimization of omnichannel marketing strategies across owned, paid, and earned channels, with a focus on consumers and health care providers •Design and implement integrated media campaigns leveraging digital, CRM, and web and field platforms to drive engagement across the customer journey and achieve business outcomes •Partner cross-functionally with Brand, Field, Insights & Analytics, IT, Legal, Regulatory, Medical, and external agencies to ensure seamless execution and alignment to business objectives. •Translate advanced analytics, segmentation, and behavioral insights into targeted, personalized engagement strategies. •Establish test and learn methodologies, identifying and testing hypotheses in channels to establish proof of concept •Own and optimize CRM and web solutions to support scalable, customer-centric engagement at key moments of influence. •Drive continuous optimization through performance measurement, testing, and learning, with a strong bias toward action and delivery. •Champion data-driven decision-making, ensuring campaigns are grounded in customer needs, behaviors, and preferences. Qualifications: •Minimum of 8+ years of pharmaceutical or life sciences marketing experience, with demonstrated success in omnichannel strategy, data-driven solution design, and media activation. •Proven expertise in omnichannel campaign development, media strategy, CRM platforms, and web-based engagement solutions. •In-depth knowledge of customer journeys, behavioral segmentation, and data-driven personalization approaches. •Demonstrated capacity to thrive in fast-paced, highly collaborative, and matrixed environments with both internal and external partners. •Agency management experience and direct collaboration with analytics partners strongly preferred. •Strategic mindset with a strong track record of execution excellence and results delivery. •Highly analytical, detail-oriented, and outcomes-focused, with a passion for continuous improvement. •This position is hybrid in Nutley, NJ and requires working in office weekly (Tuesday, Wednesday and Thursday). •The annual base salary range for the Associate Director, Omnichannel Marketing & Media – Alzheimer’s Disease is from :$189,000-$248,000 •Under current guidelines, this position is eligible to participate in : Eisai Inc. Annual Incentive Plan & Eisai Inc. Long Term Incentive Plan. Compensation: •$189,000 - $248,000 / year Interested candidates, please apply directly through the job posting on company's career page or try via AI auto apply on this platform. Don't miss this opportunity to join a forward-thinking team!